Full Product Lineup Receives the Customized Touch
LAS VEGAS, Oct. 30 /PRNewswire/ -- Six distinct Hyundai vehicles made
their world debut today at the 2007 Specialty Equipment Market
Association's (SEMA) show in Las Vegas, including the first-ever Elantra
Touring "Beach Cruiser" Concept. In its seventh year at SEMA, Hyundai
showed off vehicles spanning its entire product portfolio, proving that
customization is not just for sport compacts anymore. Hyundai custom SEMA
vehicles will be on display at booth #24385 at the Las Vegas Convention
Center from Oct. 30 - Nov. 2, 2007.
Hyundai in-house customized vehicles include the INCUS "Innovative
Customization" Elantra and Mobis "Parts Expo Vehicle" Tiburon. Project
vehicles built by aftermarket tuning companies include:
-- "High-Tech Urban Escape" Veracruz by Troy Lee Designs -- the
first-ever modified Veracruz crossover
-- "VIP Luxury Tuner" Azera sedan from Street Concepts
-- "Urban Assault" Accent sub-compact by Ernie Manansala
-- Elantra Touring "Beach Cruiser" Concept by K-Daddyz Kustomz
"Hyundai loves the SEMA show, and we're excited about launching six
terrific Hyundais modified by some of the best tuner shops in the world,
and by our sister companies INCUS and Mobis," said John Krafcik, vice
president, product development and strategic planning, Hyundai Motor
America. "This year, SEMA is the U.S. launch pad for our all-new 2009
Elantra Touring, with a K-Daddyz Kustomz creation that builds on the fun
and functional nature of this new compact five-door."
K-Daddyz Kustomz Elantra Touring "Beach Cruiser" Concept
K-Daddyz Kustomz is participating with Hyundai for the fifth
consecutive year at SEMA with a world premier. Kyle "K-Daddy" Gann took a
prototype Elantra Touring five-door compact (based on the i30 five-door)
and created the ultimate Southern California "Beach Cruiser."
A two-tone "Amazing Grape" and "Tango Orange" paint scheme with
Hyundai's "Flying H" tribal graphics highlight the flowing curves of the
concept, while a green Polynesian tiki idol graces the hood. True to the
cruising culture, the vehicle features a front-to-rear panoramic sunroof.
K-Daddyz' team also crafted a full line of interior and exterior billet
accessories along with a custom race exhaust and ground effects kit. This
approach is highlighted by a custom front grille with interlocking "Flying
H" logos.
Performance enhancements include a prototype cold intake system, strut
tower brace and painted motor cover and accessories. The aggressive and
sporty look for the "Beach Cruiser" is completed by 20-inch Konig Rolf Blix
3 wheels matched with low-profile Dunlap Sport Maxx tires. The purple and
orange paint scheme is carried through to the interior and is complemented
by two-tone brown leather surfaces and matching interior accents. No
cruising car would be complete without state-of-the-art audio and video
capabilities, and K-Daddy delivers with four rear-seat video screens, eight
speakers, five amplifiers and eight Infinity subwoofers. In signature
attention-to-detail fashion, K-Daddy created billet speaker grilles to
match the exterior "Flying H" grilles, fabricated by Ryno Manufacturing.
Gann also covered the five amplifiers in the trunk with an orange
fiberglass "Flying H," hand painted with a purple outline.
Street Concepts -- VIP Luxury Tuner Azera
A long-time Hyundai tuner, Shawn Williams from Street Concepts,
delivered a sophisticated, bespoke Azera sedan. His team took Hyundai's
flagship and turned it into the "VIP Luxury Tuner." The Azera's custom
white pearl paint and black suede seats with white stitching create a
sporty look to match the Eibach suspension, MagnaFlow catback exhaust, K&N
intake and Brembo brakes.
Troy Lee Designs -- High-Tech Urban Escape Vehicle
Troy Lee Designs, known for its custom-design racing helmets, sports
equipment and apparel, applied its unique artistry to the first-ever
Hyundai Veracruz custom. The all-new Veracruz, launched earlier this year,
has been critically acclaimed for boldly challenging the Lexus RX350 in
quality and performance.
The Veracruz "High-Tech Urban Escape Vehicle" showcases the full
potential of this vehicle's platform in the hands of an enthusiastic tuner
shop. The skilled painters applied a classic Troy Lee Designs paint scheme
with Momo FXL1 wheels that pair beautifully with the 265/50-20 Nitto 420
tires. Mechanically, the Veracruz was modified with Eibach springs and
received a beefed-up Willwood oversized brake system.
Luxury and comfort are the cornerstones of this customization, which
features custom leather seats, painted interior moldings and trim pieces
and custom floor mats by Intro-Tech automotive. Troy Lee wrapped the
package with an Infinity premium audio/video system and topped it with a
Thule cargo box.
Ernie Manansala -- Urban Assault Vehicle Accent
The Ernie Manansala "Urban Assault Vehicle" Accent three-door is the
ultimate in budget-friendly, low-weight tuner vehicles. The Accent's custom
high-end performance wide body kit is visually stunning with its
red-on-black paint scheme. Add in Momo racing seats and you've got a potent
mixture of energy and speed.
Mobis -- Parts Expo Tiburon
The Tiburon regularly is at the top of the list of must-see cars at the
show, and this year is no exception. Its track-inspired styling and
handling characteristics inspire tuners with endless possibilities. To that
end, Hyundai's accessories group, Mobis Parts, created the Hyundai Mobis
Parts Expo Vehicle. In addition to the KDM full-body kit by Tomato,
supercharger by Next Generation Motorsports and Eibach suspension, this
Tiburon features prototype parts that will be in Hyundai dealerships' parts
departments in the near future.
INCUS -- Hyundai Innovative Customization Elantra
Hyundai has been expanding its aftermarket offerings, which include
both aesthetic and performance equipment, that gives owners the tools to
customize their vehicles easily and affordably. Decked out with original
Hyundai aftermarket accessories, the "Hyundai Innovative Customization"
Elantra was crafted by sister parts company INCUS. This vehicle features
concept INCUS parts, including a body kit, 17-inch forged alloy wheels,
custom mesh grille, suspension and dual exhaust.
HYUNDAI MOTOR AMERICA
Hyundai Motor America, headquartered in Fountain Valley, Calif. is a
subsidiary of Hyundai Motor Company of Korea. Hyundai vehicles are
distributed throughout the United States by Hyundai Motor America and are
sold and serviced by more than 750 Hyundai dealerships nationwide.
SOURCE Hyundai Motor America
back to top
Related links: http://www.hyundainews.com
CONTACT: Miles Johnson, +1-714-965-3366, milesjohnson@hmausa.com, or Jim Trainor, +1-714-594-1629, jtrainor@hmausa.com, both of Hyundai Motor America
|