LAS VEGAS, Oct. 31 /PRNewswire/ -- It's the automotive equivalent of an
Oscar. The Shine Award, now in its second year of presentation by Mothers
Polishes-Waxes-Cleaners, recognizes singular excellence in the field of
customized vehicles. This year, automotive icon Robert E. Petersen, founder
of numerous automotive magazines and the Petersen Automotive Museum, is
scheduled to bestow this distinguished trophy on Wednesday, Nov. 6 at the
annual SEMA (Specialty Equipment Market Association) show in Las Vegas.
The SEMA event is the premier event of the year for the $26 billion
automotive aftermarket industry, with more than 90,000 attendees, 1,400
exhibits and 1,000 vehicles on display. The presentation will take place at
4:00 p.m. in the Primedia booth (#22143), slated for broadcast on ESPN2 and
TNN, and later posted on the Mothers web site ( http://www.mothers.com ). Mr.
Petersen will be available for a brief interview and photo opportunity with
the press after the presentation.
The Shine Award is highly prized by automotive enthusiasts, and hundreds
of entries will be vying to take home this prestigious trophy. Judging for
the Shine Award will be handled by a panel of independent experts known for
their automotive expertise and critical eye. To pick the best-of-show winner,
and 10 "Mothers Choice" runner-ups, they will be canvassing some 12 miles of
aisles that crisscross 1.1 million square feet of exhibit space, scrutinizing
and evaluating an impressive collection of stunning vehicles customized for
public display.
In its inaugural year, the 2001 Shine Award went to the "NewMad," a
spectacular street rod designed by Chris Ito, built by Steve Frisbie, and
owned by Dave Hall. This pinnacle of the car-builder's craft melded the
classic features of a 1955 Nomad with truly inspired vision, artistry, design,
detail and craftsmanship. The NewMad will be on display this year in the
Mothers booth (#20757) at the SEMA show.
It's anybody's guess which vehicle will take home the 2002 award. But one
thing is for sure -- it will be one awesome ride.
SOURCE Mothers Polish