Online Print Center Supports Community Banks' Direct Mail, Marketing Campaigns
ANN ARBOR, Mich., Nov. 4 /PRNewswire/ -- The Financial Institutions Group
of InterFirst Wholesale Mortgage Lending, a division of ABN AMRO Mortgage
Group, Inc., recently made IKON's Digital Express(R) Online Print Center
available to community banks through InterFirstlink. The Digital Express
Online Print Center enables community banks to customize and print marketing
materials that can then be sent directly to potential customers from the Web
site.
"The addition of IKON's Digital Express Online Print Center is a
reflection of InterFirstlink's commitment to provide community banks with the
products and services necessary to launch and support a thriving retail
mortgage lending business in their local market," said Michael Griffith, ABN
AMRO Mortgage Group senior vice president and InterFirstlink group manager.
"IKON's Digital Express Online Print Center gives community banks access to
highly effective marketing materials, essentially bringing industry-leading
marketing tools to businesses that do not have the capacity to develop
marketing resources in-house. IKON's Digital Express Online Print Center
supports community banks that use InterFirstlink by providing the marketing
tools necessary to attract new customers and gain market share."
IKON's Digital Express Online Print Center provides community banks with
the ability to select from a variety of marketing campaigns that can be
customized with the bank's own brand. InterFirstlink currently provides
community banks with eight different customizable campaigns; marketing
materials available to community banks include flyers, mailers, postcards,
posters and brochures.
Online proofing capabilities as well as order status and tracking are
available to InterFirstlink community bank customers through IKON's Digital
Express. To expedite the ordering and delivery of marketing materials to a
community bank's customer, Digital Express also offers automatic storage of
keyed information for future use.
For more information on InterFirstlink, please call 866-755-7500 or visit
http://www.InterFirstlink.com .
About the Financial Institutions Group of InterFirst Wholesale Mortgage
Lending
The Financial Institutions Group of InterFirst Wholesale Mortgage Lending,
provides mortgage solutions to community banks through its InterFirstlink
program. InterFirstlink is a comprehensive, no-cost mortgage lending solution
that provides a simple web based loan origination system, processing,
regulatory compliance, and marketing support. InterFirstlink allows financial
institutions to reduce overhead for mortgage operations, while retaining brand
identity with customers. Information on InterFirst's Financial Institutions
Group is available at http://www.InterFirstlink.com or by calling
866-755-7500.
About InterFirst Wholesale Mortgage Lending
Headquartered in Ann Arbor, Michigan, InterFirst Wholesale Mortgage
Lending is consistently one of the nation's top wholesale and correspondent
lenders. From its inception, InterFirst has created and maintained its
position as an innovative market leader by responding to the needs of its
customers with personalized service, training, and marketing support.
InterFirst Wholesale Mortgage Lending is a division of ABN AMRO Mortgage
Group, Inc.
About ABN AMRO Mortgage Group, Inc.
ABN AMRO Mortgage Group is one of the largest loan originators and loan
servicers in the United States. ABN AMRO Mortgage Group produces mortgage
loans and provides related services through its various divisions. ABN AMRO
Mortgage Group has approximately 3,000 employees located throughout the United
States.
About ABN AMRO
ABN AMRO is a prominent international bank, its origins going back to
1824. ABN AMRO ranks 11th in Europe and 20th in the world based on tier 1
capital, with over 3,000 branches in more than 60 countries, a staff of about
107,000 full-time equivalents and total assets of EUR 632.8 billion (as of
June 30, 2004). ABN AMRO is listed on the Euronext, London and New York stock
exchanges.
SOURCE ABN AMRO Mortgage Group, Inc.
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Related links:
http://www.InterFirstlink.com
http://www.abnamro.com
CONTACT:
Jenn Cornell of Eiler Communications,
+1-734-761-3399, or Jenn@EilerPR.com , for ABN AMRO Mortgage
Group, Inc.
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