NEW YORK, Nov. 5 /PRNewswire/ -- WorldNow, leading the transformation
of the traditional media experience to the digitally optimized world,
announced today that all Media General stations have teamed up with
WorldNow's local ad sales team to generate new revenue through exclusive
advertising partnerships in various verticals. Media General has added
eighteen stations to be covered in the multi year contract that was
originally only three.
WorldNow will provide the following twenty one stations with local ad
sales consultancy in categories like health, legal, and home improvement:
WTVM, Birmingham, AL http://www.wtvm.com
WKRG, Mobile, AL http://www.wkrg.com
WCWJ, Jacksonville, FL http://www.mycw17.com
WFLA, Tampa, FL http://www.wfla.com
WMBB, Panama City, FL http://www.wmbb.com
WJBF, Augusta, GA http://www.wjbf.com
WRBL, Columbus, GA http://www.wrbl.com
WSAV, Savannah, GA http://www.wsav.com
WTVQ, Lexington, KY http://www.wtvq.com
KALB, Alexandria, LA http://www.kalb.com
WHLT, Hattiesburg, MS http://www.whlt.com/index.cfm
WJTV, Jackson, MS http://www.wjtv.com
WNCT, Greenville, NC http://www.wnct.com
WNCN, Raleigh, NC http://www.nbc17.com
WCMH, Columbus, OH http://www.nbc4i.com
WJAR, Providence, RI http://www.turnto10.com
WCBD, Charleston, SC http://www.wcbd.com
WBTW, Florence/Myrtle Beach, SC http://www.scnow.com
WSPA, Greenville/Spartanburg, SC http://www.wspa.com
WJHL, Johnson City, TN http://www.tricities.com
WSLS, Roanoke, VA http://www.wsls.com
"Our local ad sales teams continue to help TV stations generate revenue
in ways they have not been able to do before," said Craig Smith, Executive
Vice President, Sales and Distribution of WorldNow. "To continue this trend
with our existing and new Media General stations is something we look
forward to in the coming years."
"Convergence is an important aspect of what we do at Media General
stations," said Jim Zimmerman, President of Media General. "With WorldNow
as a partner we are building a stronger local ad sales presence in our
markets by sharing information gathering to offer our customers the best
resources in their local area."
About WorldNow
WorldNow, a New York based technology and sales company, provides a
comprehensive suite of online revenue solutions to over 320 local
broadcasters, newspapers and cable providers. WorldNow enables media
companies to build new businesses on the Internet through five core
products including a proprietary streaming video solution, Web site
publishing platform, online automotive classifieds, local ad sales, and a
national advertising partnership with the ABC owned Television Stations.
Current WorldNow customers include ABC, Boston.com, Cox, Dispatch, Fisher,
Gray, LIN Television, Local TV, LLC, Media General, News Press & Gazette,
Raycom Media, Time Warner Cable, Tribune, and Young Broadcasting. For more
information about our company, please visit, http://www.WorldNow.com.
About Media General
Media General currently owns and operates 23 network-affiliated
broadcast television stations, including WFLA, the number-one rated station
in Florida. Media General's stations reach more than 32 percent of all
television households in the Southeast and nearly 9.5 percent of those in
the United States.
SOURCE WorldNow
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Related links:
http://www.WorldNow.com
CONTACT:
Mark Van Hook, for WorldNow, +1-212-651-4210,
mark.vanhook@fusionpr.com
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