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Xinhua PR Newswire Appoints New Director - Chen Yujie

   Xinhua PR Newswire logo. (PRNewsFoto)

NEW YORK, NY USA
    BEIJING, Nov. 10 /Xinhua-PRNewswire-FirstCall/ -- Xinhua PR Newswire
(XPRN), China's first business communication services, today announced the
immediate appointment of Mr. Yujie Chen as Director.
    (Logo: http://www.newscom.com/cgi-bin/prnh/20040910/XINHUALOGO )
    Mr. Chen, 34, joined XPRN, a partnership of U.S.-based PR Newswire and
HK-based Xinhua Finance, in 2003 as manager of media relations and has grown
steadily in his role while overseeing the development of a proprietary network
of over 2,200 media throughout China.  The company routinely sends news that
is generated each day by leading Chinese and multinational companies, their
agents, independent organizations and some government bodies.
    Mr. John M. Williams, Managing Director of XPRN, said, "Mr. Chen has shown
an inordinate capacity to learn our business and grasp its requirements to
serve both customer bases including the companies needing to send news and
information and media wishing to receive it.  He is an excellent choice for
this role and I have high expectations for his success."
    In his new role, Mr. Chen will oversee all day-to-day sales and marketing
for the company in the Peoples' Republic of China as well as oversee all media
relations for the company's offices in Hong Kong, Taiwan and the PRC.  He
reports directly to the managing director.
    Prior to joining XPRN, Mr. Chen worked as a consultant with CNBC in
Shanghai and before that as project manager for DeLuxe Global Media Services
in Los Angeles.  As a student at UCLA where he received an M.B.A., Mr. Chen
also worked as a summer intern with Dow Jones & Co., in New York.  He
graduated from Beijing Foreign Studies University in 1994 with a B.A. degree,
majoring in English.
    Mr. Chen was born, raised and educated in the county of Fufeng in Shanxi
Province.

    About Xinhua PR Newswire
    Xinhua PR Newswire is a marketing alliance created by Xinhua Finance
(TSE: 9399) and PR Newswire.  Xinhua PR Newswire assists companies and
organizations in Asia with cost effective means to send news and information
to the media, general public and investment community in China, Asia and the
rest of the world.  Xinhua PR Newswire distributes press releases to 135
countries and regions in 30 languages by leveraging PR Newswire's global news
distribution networks and the latest in communications technology.  Xinhua PR
Newswire also provides targeting and measurement services in Asia.  Visit
http://www.xprn.com for further information.

    For further information

    John M. Williams
     Managing Director
     Xinhua PR Newswire
     Tel:    +86-10-6515-9195
     Mobile: +86-139-0132-7511
     Email:  John.Williams@xinhuaprnewswire.com


SOURCE Xinhua PR Newswire




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Photo Notes:
NewsCom: 
http://www.newscom.com/cgi-bin/prnh/20040910/XINHUALOGO
PRN Photo Desk, photodesk@prnewswire.com
Related links:
  • http://www.xprn.com
    CONTACT:
    John M. Williams of Xinhua PR Newswire,
    +86-10-6515-9195, or mobile, +86-139-0132-7511, or
    John.Williams@xinhuaprnewswire.com