Yahoo! Expands Reach with Sixteen Total oneSearch Operator Partnerships
across Asia Pacific Region; Offers Localized Content for a Personalized
Mobile Internet Experience
SUNNYVALE, Calif. and MACAU, S.A.R., Nov. 13 /PRNewswire-FirstCall/ --
MOBILE ASIA CONGRESS -- Yahoo! (Nasdaq: YHOO) today announced nine new
partnerships with some of the leading mobile operators across the Asia
Pacific region, in its continuing effort to partner with mobile operators
globally to reach hundreds of millions of consumers. Through Yahoo!'s
partnerships with mobile operators, Yahoo! oneSearch, Yahoo!'s leading
mobile search technology, will power the search experience for consumers on
partner mobile internet sites and provide additional revenue opportunities
for these partners.
The new partnership agreements include leading mobile operators such as
Aircel Limited (India), BPL Mobile (India), Bharat Sanchar Nigam Ltd.
(BSNL; India), DiGi Telecommunications Sdn Bhd (DiGi; Malaysia), PT
EXCELCOMINDO PRATAMA Tbk. (Excelcom; Indonesia), PT Hutchison CP Telecom
(Hutch 3; Indonesia), PT Indosat, Tbk (Indosat; Indonesia), PCCW Mobile HK
Limited (Hong Kong) and Starhub Ltd (Singapore).
These strategic partnerships demonstrate Yahoo!'s continued momentum,
building on seven previous partnerships with Asian mobile operators and
reinforce Yahoo!'s strong leadership position in mobile audience reach,
mobile search services and mobile advertising. Additional mobile search
partnerships announced earlier this year in the Asia Pacific region include
Globe Telecom Inc. (Philippines), Idea Cellular Limited (India), LG Telecom
(Korea), Maxis Communications Berhad (Malaysia), PT Telekomunikasi Selular
(Telkomsel; Indonesia), SmarTone-Vodafone (Hong Kong) and Taiwan Mobile Co
(Taiwan).
"Fostering and developing high quality partnerships is a cornerstone of
our mobile strategy and, together with our partners, we are delivering a
premier mobile Internet experience to our respective consumers," said David
Ko, vice president and general manager, Connected Life Asia, Yahoo!.
"Today's partnerships with leading operators across Asia add to Yahoo!'s
incredible momentum in mobile and underscore our leadership in this
important and growing market."
With today's announcement, Yahoo! has distribution partnerships with
twenty mobile operators around the world and is currently available in
nineteen countries. Yahoo! oneSearch is a search service explicitly
designed to serve the needs of mobile users. oneSearch integrates content
from a variety of sources, providing consumers with access to news,
financial information, weather conditions, Flickr photos, Yahoo! Answers,
Web images, movies, flight status, Wikipedia, currency conversion as well
as Web and Mobile Web sites. For more information, visit http://m.yahoo.com
on the mobile Internet or http://mobile.yahoo.com on the Web.
About Yahoo!
Yahoo! Inc. is a leading global Internet brand and one of the most
trafficked Internet destinations worldwide. Yahoo! is focused on powering
its communities of users, advertisers, publishers, and developers by
creating indispensable experiences built on trust. Yahoo! is headquartered
in Sunnyvale, California. For more information, visit pressroom.yahoo.com
or the company's blog, Yodel Anecdotal.
Yahoo! is a leading provider of mobile Internet services, including
Yahoo! oneSearch and Yahoo! Go 2.0, to consumers worldwide. Through
relationships with more than 80 mobile operators and device manufacturers
in 40 countries Yahoo! brings the company's innovative mobile Internet
services directly to fingertips.
For more information on Yahoo! Mobile please visit mobile.yahoo.com
Yahoo!, Flickr, oneSearch, and the Yahoo! logo are trademarks and/or
registered trademarks of Yahoo! Inc.
Media Contact:
Yahoo!, Inc.
Cory Pforzheimer, 408-349-2686
coryp@yahoo-inc.com
Yahoo!, Inc.
Zealous Wiley, 408-349-3623
Zealous@yahoo-inc.com
SOURCE Yahoo! Inc.
 back to top
Related links:
http://www.yahoo.com
CONTACT:
Cory Pforzheimer, +1-408-349-2686,
coryp@yahoo-inc.com, or Zealous Wiley, +1-408-349-3623,
Zealous@yahoo-inc.com, both of Yahoo!, Inc.
|
