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Wiredscholar.com Earns 2000 WebAward for Outstanding Web Site

       Web Site Excels in Areas of Design, Content and Easy Navigation

    RESTON, Va., Nov. 16 /PRNewswire/ -- Wiredscholar.com, the most
comprehensive online resource for "going-to-college" information, today
announced that it has received an Outstanding Web Site Award from the 2000
WebAward Web Site Competition.  The award, which is sponsored by the Web
Marketing Association (WMA), comes shortly after wiredscholar.com was
recognized as the best college-planning site by Forbes.com's fall 2000 "Best
of the Web" issue.
    Launched in spring 2000, wiredscholar.com uses interactive tools and
information to guide college-bound students, parents and guidance
professionals through the planning and paying for college process in one
online location.  Wiredscholar.com is an independent brand of Sallie Mae, the
nation's largest source of education funding, and is the foremost free
resource for college preparation, evaluation, selection, application and
financing on the Web.
    "Wiredscholar.com was developed with recommendations from students,
parents and guidance professionals to make it the most comprehensive resource
for college-preparation and financing material on the Web," said Mark Overend,
senior vice president of e-commerce, Sallie Mae.  "We are proud to receive the
Outstanding Web Site Award, and we are confident that the site will continue
to revolutionize the way that college-bound students plan and pay for school."
    WMA, producer of the WebAwards, was founded in 1997 to help set a high
standard for Internet marketing and corporate Web development on the World
Wide Web.  The Boston-based organization is made up of Internet marketing,
advertising, public relations and design professionals from around the
country.  The WebAwards is an annual award competition that is designed to
judge corporate Web sites against the Internet standard and against peer sites
within their industry. Previous winners include The New York Times on the Web,
Discovery Channel Online, Business Week Online, About.com and others.
    "Wiredscholar.com met our standards in the areas of design, content and
easy navigation of the site," said William Rice, president, Web Marketing
Association.  "The majority of the judges also stated that they wished this
service had been available when they were applying to college."

    About wiredscholar.com
    Wiredscholar.com is the foremost online resource for "going-to-college"
information for students, parents and guidance professionals.  Launched in
spring 2000, the site is the most comprehensive and objective resource on the
Web for information and interactive tools to assist with college preparation,
evaluation, selection, application and financing, all in one online location.
The site was named "Forbes Favorite" in the college-planning category in
Forbes.com's "Best of the Web" fall 2000 issue.  Wiredscholar.com is an
independent brand of Sallie Mae, the nation's largest source of education
funding, which extends the company's commitment to helping students achieve a
higher education.  For more information, visit http://www.wiredscholar.com .


SOURCE Sallie Mae




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  • http://www.wiredscholar.com
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    CONTACT:
    Erin Love of Sallie Mae, 703-810-7136,
    erin.b.love@slma.com