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Shoe Carnival Reports November Sales Increased 21 Percent; Comparable Store Sales Increased 2.6 Percent

    EVANSVILLE, Ind., Nov. 30 /PRNewswire/ -- Shoe Carnival, Inc.
(Nasdaq: SCVL), a leading retailer of value-priced footwear and accessories,
today reported sales for the four-week period ended November 25, 2000
increased 21 percent to $33.8 million from sales of $27.9 million for the
four-week period ended November 27, 1999.  Comparable store sales increased
2.6 percent in November 2000.
    Mark Lemond, president and chief executive officer stated, "We are very
pleased with our November sales results.  Strong demand for women's boots,
accompanied with heavy traffic during the Thanksgiving weekend, drove sales
and gross profit margins above our expectations.  The comparable store sales
increase of 2.6 percent for November was on top of a 5.5 percent increase last
year.  Additionally, gross profit margins for the month were substantially
higher than last November."
    Sales for the first ten months of 2000 increased 19.8 percent to
$339.5 million from sales of $283.5 million for the first ten months of 1999.
Comparable store sales increased by 1.5 percent for the 43-week period.
    The Company also announced the opening of six stores in November; two in
Tulsa, OK; two in the Charlotte, NC market; and one each in Charleston, SC and
Hanover, MD.
    This release contains certain forward-looking statements that involve a
number of risks and uncertainties.  Among the factors that could cause actual
results to differ materially are the following:  general economic conditions
in the areas of the United States in which the Company's stores are located;
changes in the overall retail environment and more specifically in the apparel
and footwear retail sectors; the impact of competition, weather patterns,
consumer buying trends and the ability of the Company to identify and respond
to emerging fashion trends; the availability of desirable store locations and
management's ability to negotiate acceptable lease terms and open new stores
in a timely manner; higher than anticipated costs associated with the closing
of underperforming stores; and other factors described in the Company's form
10-K for fiscal year 1999.
    Shoe Carnival is a chain of 168 footwear stores located in the Midwest,
South and Southeast.  Combining value pricing with an entertaining store
format, Shoe Carnival is a leading retailer of name brand and private label
footwear for the entire family.  Headquartered in Evansville, IN, Shoe
Carnival trades on the Nasdaq Stock Market under the symbol SCVL.  Shoe
Carnival's press releases and annual report are available on the Company's
website at http://www.shoecarnival.com/ .
    To hear Shoe Carnival, Inc.'s prerecorded November sales message, log onto
Shoe Carnival's corporate information page at http://www.shoecarnival.com for an
audio replay beginning today at 7:30 a.m. Eastern time.  This replay will be
accessible for two weeks following the call.


SOURCE Shoe Carnival, Inc.




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Related links:
  • http://www.shoecarnival.com
    Company News On-Call:
  • http://www.prnewswire.com/comp/127183.html or fax,
    800-758-5804, ext. 127183
    CONTACT:
    Mark L. Lemond, President and Chief Executive
    Officer, or W. Kerry Jackson, Vice President and Chief Financial
    Officer of Shoe Carnival, Inc., 812-867-4034