SAN FRANCISCO, Nov. 30 /PRNewswire/ -- BioSpace, the leading online
information source for life science careers and content and a subsidiary of
onTargetjobs, launched the 2nd Edition of the Southern Pharm(TM) Hotbed
Campaign this morning for the life science community of the Southeastern
United States. The unique branding and awareness campaign highlights the
organizations that constitute the dynamic biopharmaceutical industry in the
states of Alabama, Florida, Georgia, Kentucky, South Carolina and
Tennessee.
(Photo: http://www.newscom.com/cgi-bin/prnh/20071130/CLF017 )
The initiative features both promotional and functional components to
work in conjunction with the economic and workforce development initiatives
of the region. The much anticipated Southern Pharm Hotbed Map, created by
BioSpace's artist, displays the logos and building pictures of
participating companies. Various print collateral pieces featuring the
iconic Southern Pharm image will be distributed to life science
professionals at regional and international events throughout the year. The
map is also available download on the Southern Pharm Homepage which
maintains critical daily biopharmaceutical industry news and information
from the region.
A number of different types of organizations are featured as part of
the campaign, reflective of the diverse set of foci and talents necessary
to grow a life science cluster. The effort includes bioscience companies
engaged in R&D, service and supply providers to the community, and also
research institutes, non-profit organizations and universities. Detailed
online profiles of the participating organizations include contact
information, career opportunities, and financial updates and history, and
can be found through the Southern Pharm Homepage.
"With the continued growth of the biotechnology and pharmaceutical
industries in the Southeastern US, BioSpace is pleased to present its
second annual regional awareness campaign for the area," said Wes Crews,
CEO of BioSpace. "The Southern Pharm campaign's year-round marketing
initiatives online at BioSpace.com and through widespread print piece
distribution will help draw attention to the region as we approach
Atlanta's hosting of the international biotechnology convention in 2009."
About BioSpace
BioSpace, (http://www.biospace.com), is globally recognized as the leading
provider of career solutions and Web-based resources and information to the
life science, pharmaceutical and medical device industries. For 20 years
BioSpace has helped to accelerate communication and discovery among
business and scientific leaders in the biopharmaceutical market. With a
well established site infrastructure and loyal online audience,
BioSpace.com offers an unparalleled distribution channel for recruitment,
investment, product, event and other life science industry messages.
BioSpace is a subsidiary of onTargetjobs (http://www.ontargetjobs.com).
SOURCE BioSpace
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Related links:
http://www.biospace.com
Photo Notes:
NewsCom: http://www.newscom.com/cgi-bin/prnh/20071130/CLF017
AP Archive: http://photoarchive.ap.org
PRN Photo Desk, photodesk@prnewswire.com
CONTACT:
Brian Vacanti, VP, Marketing of BioSpace,
+1-817-717-1404
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