Trade Association Plans SEMA Spring Expo 2003 for February
DIAMOND BAR, Calif., Dec. 3 /PRNewswire/ -- A powerhouse of an industry
trade show, packed with spectacular customized cars and trucks, the creme de
la creme of automotive and truck accessories exhibitors, action centers,
celebrities, and business education seminars, will roll into Nashville, Tenn.,
the weekend of Feb. 14-15, 2003.
SEMA, the Specialty Equipment Market Association, will produce its annual
SEMA Spring Expo in the Nashville Convention Center. Open to professionals in
the $26 billion automotive specialty equipment industry, SEMA Spring Expo will
capitalize on the success of its annual supersized SEMA Show held in Las Vegas
every fall, bringing highlights of the record-setting 2002 event to the
Southeast and Midwest markets.
"We've collected some of the top vehicles, invited some of our most
popular exhibitors, and culled some of the most pertinent business education
topics for this regional show," said Peter MacGillivray, SEMA vice president
of marketing and sales. "The tank of gas to drive to Nashville could be the
best business investment an automotive industry professional can make in
2003."
MacGillivray said that the small investment in travel expense will pay off
several-fold for people in the automotive accessories business, whether they
be new car dealer personnel, parts store professionals, truck-cap and
accessories dealers and installers, or manufacturers. "SEMA Spring Expo 2003
will make world-class manufacturers accessible to people who want to sell
their products. Our seminar program deals with hard-core business topics such
as proficient hiring, managing multiple stores, increasing profit through
in-store merchandising and add-on sales," he said.
The educational seminars are scheduled for Thursday, Feb. 13, the day
prior to the show, and Saturday, Feb. 15. Legendary NFL referee Dr. Jim Tunney
will be the show's keynote speaker the morning of Friday, Feb. 14.
The SEMA Spring Expo will incorporate some of the industry's eye-candy,
such as customized cars and trucks that have earned design awards from the
Detroit-based carmakers, and industry celebrities like perennial-favorite
Linda Vaughn.
Action centers on the show floor will have installer demonstrations of
accessories for both cars and trucks.
SEMA held its 2002 SEMA Spring Expo in suburban Chicago earlier this year,
and its 2002 TCAA Light-Truck and Accessory Expo in Nashville. The 2003
Nashville event will "meld two key market segments into one synergistic venue
of exceptional broad-based value," MacGillivray said.
More information about SEMA Spring Expo 2003 is available at
http://www.semaspringexpo.com .
SEMA represents the $26 billion specialty automotive industry. The trade
association has more than 4,500 member companies. It is the authoritative
source of research data, trends and market growth information for automakers
and the specialty auto products industry. The industry provides appearance,
performance, comfort, convenience and technology products for passenger cars,
minivans, trucks, SUVs and recreational vehicles. For more information,
contact SEMA at 1575 S. Valley Vista Dr., Diamond Bar, CA, 91765-3914; call
909/396-0289; or visit http://www.sema.org or http://www.enjoythedrive.com .
Vehicles such as these will be exhibited at SEMA Spring Expo 2003:
SEMA Spring Expo 2003, image 1; http://www.sema.org/images/30233.jpg
SEMA Spring Expo 2003, image 2; http://www.sema.org/images/30238.jpg
SEMA Spring Expo 2003, image 3; http://www.sema.org/images/30239.jpg
If you prefer to receive these images via a CD please contact
rosemariek@sema.org or lisag@sema.org . To view 'thumbnail photos' of these
http://www.sema.org/press/photos.asp?mode=list&cat=23362
SOURCE SEMA (Specialty Equipment Market Association)
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Related links:
http://www.sema.org
CONTACT:
Rosemarie Kitchin of SEMA, +1-909-396-0289,
ext. 104, rosemariek@sema.org
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