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Former Plum TV Star to Anchor Travelistic's First Original, Web-Only Travel Show

    Liza de Guia to Host 'The Map,' a Weekly Show Devoted to the Travel
                                 Experience

    NEW YORK, Dec. 4 /PRNewswire/ -- Travelistic, the travel site that lets
virtual travelers explore the world through video, is launching its first
original program, "The Map," a globetrotting weekly show devoted to the
travel experience (http://www.travelistic.com). Hosted by former Plum TV
star Liza de Guia, "The Map" incorporates topical reporting with commentary
on videos from Travelistic's users, its licensed programs such as "Get Out!
Girls" and "The Thirsty Traveler," and the best travel videos from across
the Web. "The Map" also marks the first time Travelistic is offering
content in a video podcast format. The feed can be accessed at
http://www.travelistic.com/user/TheMap.
    "The Map" is produced by Travelistic's Senior Producer, Chris Bernier,
former editor of IGN Movies. The New York-based show will be shooting on
location once a month, beginning with the U.S. Virgin Islands in December
and The Consumer Electronics Show (CES), in Las Vegas, in January.
    "I'm excited to be hosting Travelistic's first-ever original travel
program," said Liza de Guia. "Expanding my focus from the Hamptons to the
world's travel destinations is a dream come true. 'The Map' is covering
stories from locales all over the world, cluing our audience into trends,
information and humorous stories that they need to know."
    While at Plum TV's flagship station in the Hamptons, Ms. de Guia
produced, reported, edited and hosted entertainment, sports, human-interest
and lifestyle programming. Prior to Plum TV, Ms. de Guia worked at ABC
television in New York City. She is a graduate of Georgetown University,
and currently resides in Brooklyn, NY.
    "'The Map' is the first of several original programs we have slated for
Travelistic and other Diversion Media properties over the coming year,"
said Nicholas Butterworth, Founder and CEO. "In Liza, we are very fortunate
to have found someone of great talent and expertise to entertain a
worldwide online audience of passionate travelers."
    Travelistic offers a rich combination of user-generated video,
broadcast quality TV video and original, online-only programming-much of
which has never been seen before in the U.S. or online. The site has been
adding 20 new destinations and more than 100 new videos each week-including
video from more than 120 Boards of Tourism -- and is currently in
discussions with many of the top travel and hospitality properties to bring
their videos to the site.
    ABOUT TRAVELISTIC AND DIVERSION MEDIA, LLC
    Travelistic is a property of Diversion Media, a New York-based
publisher of video destination sites for niche consumer audiences, with an
initial focus on the travel, leisure, and recreation categories.
Diversion's first website, Travelistic, offers the most videos of any
travel site on the internet, with both professional and user-generated
content combined with social media features. Diversion plans to launch
several additional sites in 2007, leveraging its proprietary platform and
shared infrastructure to rapidly deploy compelling, engaging user
experiences in robustly profitable niches. Diversion was founded in 2004 by
former MTVi CEO Nicholas Butterworth. Diversion's technology team is led by
former iFilm executive Tatum Lade. More information on Diversion Media can
be found at http://www.diversionmedia.com.
    Press Contacts:

    The Morris + King Company
    Lane Buschel / Andy Morris
    212-561-7454 / 212-561-7465
    lane.buschel@morris-king.com
    andy.morris@morris-king.com


SOURCE Travelistic




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Related links:
  • http://www.travelistic.com
  • http://www.diversionmedia.com
    CONTACT:
    Lane Buschel, +1-212-561-7454,
    lane.buschel@morris-king.com, or Andy Morris, +1-212-561-7465,
    andy.morris@morris-king.com, both of The Morris + King Company