Strategic Partnership Enables Online Retailers to Feature Comprehensive
Product Information with Consumer Recommendations and Extends Product Research
Capabilities on Deja.com
NEW YORK, and AUSTIN, Texas, Dec. 7 /PRNewswire/ -- Deja.com, a leading
Web site for consumer decision-making, today announced that it has signed a
distribution and joint marketing agreement with pcOrder.com, Inc.,
(Nasdaq: PCOR), a leading provider of business-to-business electronic commerce
technology and content for the computer industry.
Under the terms of the agreement, pcOrder will offer Deja.com's
consumer-driven product ratings and reviews to its computer industry customers
as a value-added Web application to their ContentSource(TM) database, one of
the industry's largest collections of multi-vendor product information. The
pcOrder customer list includes beyond.com, Onsale.com, Compaq,
Yahoo!Shopping, and Dell Gigabuys.com. This relationship enables online
retailers to utilize one database for extensive marketing and technical
product data and consumer recommendations.
Additionally, Deja.com will integrate pcOrder's ContentSource into the
site's computing & technology and consumer electronics channels. This
marriage of information on the Deja.com site arms consumers with two powerful
tools for making smart, informed buying decisions -- comprehensive product
specifications and peer ratings and reviews, which educate shoppers about
other consumers' experiences with the specific products they are thinking
about buying.
"Our partnership with pcOrder enables us to extend our established
foundation of consumer product ratings, reviews and discussion with the most
trusted and comprehensive product information available," said Tom Phillips,
President & CEO of Deja.com. "Deja.com users will now be able to thoroughly
investigate an item by evaluating not only consumer experience but also
product specifications, visuals, market prices and other crucial data that
help determine which product will best meet their needs."
"Deja.com provides solid product ratings and reviews that add depth to
pcOrder's ContentSource offering, enabling us to deliver richer content to our
customers," said Christina Jones, President and COO of pcOrder.com. "Our
partnership with Deja.com is part of pcOrder's overall effort to transform its
ContentSource product into a full buyer assistance tool, complete with
detailed product information, in-depth reviews and recommendations and other
value-added services."
Deja.com currently features more than 750,000 Deja Ratings covering over
30,000 products. Deja Ratings are numeric ratings captured through a scaled
voting system in which consumers rate products based on item-specific
criteria. Deja Ratings also features product comparison charts and product
reviews written by consumers.
About Deja.com
Deja.com, a leading Internet destination dedicated to empowering consumer
decision-making, is home to Deja Ratings, a site-wide resource that captures
consumer opinions on thousands of products through a scaled voting system.
Deja.com also provides access to 40,000 discussion forums, which users
frequently browse, or participate in before making buying decisions. Founded
in 1995, the company is headquartered in New York City. Deja.com is free to
users and is found on the Web at http://www.deja.com.
About pcOrder.com, Inc.
pcOrder is a leading provider of business to business software
applications, content and related services that are designed to move the
computer industry to the Web. pcOrder's tailored solutions are designed to
enable industry participants to take advantage of the increasing adoption
of e-commerce to automate sales and distribution functions. pcOrder's
technology and services are designed to enable customers to lower their cost
of sales and marketing, reduce inventory levels, and more efficiently interact
with their business partners and customers.
To date, industry participants such as beyond.com, Compaq, CompuCom
Systems, CompUSA, CMP Media, Dell, GE Capital, IT Solutions, Hewlett-Packard,
Ingram Micro, IBM, Inktomi, Kingston Technology, EDS, Nortel Networks,
Quantum, Scribona Computer Products, Tech Data, and ZD Net have adopted either
pcOrder's software applications, content and related services or both as part
of their overall e-commerce strategy. pcOrder is located at 5001 Plaza on the
Lake, Austin, Texas 78746. Telephone: 512-684-1100. Fax: 512-684-1200.
World Wide Web address: http//www.pcorder.com.
Forward-Looking Statement
Portions of this press release contain "forward-looking" statements,
including statements relating to the products and services to be provided to
the customers of pcOrder.com and Deja.com and the benefits to be derived from
such benefits. Actual results may differ materially from any forward-looking
statements made in this press release. Such statements involve risks and
uncertainties such as the impact and acceptance of competitive offerings, the
potential delays and difficulties in the deployment of products and services
and the potential failure of customers of pcOrder and Deja.com to realize the
expected benefits from the product and service offerings. pcOrder's business,
financial condition and results of operations are subject to other risks and
uncertainties described in pcOrder's filings with the Securities and Exchange
Commission. All forward-looking statements included in this press release
speak as of today's date, and pcOrder assumes no obligation to update any
forward-looking statements.
pcOrder.com, pcOrder and ContentSource are trademarks of pcOrder.com, Inc.
All other trademarks mentioned in this document are the property of their
respective owners.
SOURCE Deja.com
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Related links:
http://www.deja.com
CONTACT:
Lisa Lahde of Deja.com, 212-951-2223,
llahde@deja.com; or Tiffany O'Brien of pcOrder.com, 512-684-1171,
tiffany.o'brien@pcorder.com
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