More than 135,000 Directories Scheduled to be Distributed to Area Residents
and Businesses
TUSCALOOSA, Ala., Dec. 19 /PRNewswire/ -- The University of Alabama's
Bryant-Denny Stadium and Crimson Tide Athletics are featured on the cover
of The Real Yellow Pages from BellSouth, the area's leading yellow pages,
for 2007 the company announced today. This week, more than 135,000 copies
of the directory are scheduled to begin delivery to Tuscaloosa area
residents and businesses.
"When selecting this year's cover for our Tuscaloosa directory, Bryant-
Denny Stadium and Crimson Tide Athletics were a natural to represent the
entire area. We value our wonderful partnership with Alabama, and look
forward to bringing the excitement of Tide Sports to homes and businesses
across the area," said Terri Gualano, Area Marketing Manager for BellSouth
Advertising and Publishing.
"When you think of the one book that is found in almost every
household, it's The Real Yellow Pages," said Director of Athletics, Mal
Moore. "This is great visibility for the University and Crimson Tide
sports. We are proud to have been chosen by BellSouth to represent our
growing, dynamic community."
In addition to Tuscaloosa, The Real Yellow Pages also includes business
listings for Brookwood, Buhl, Coaling, Coker, Cottondale, Duncanville,
Fosters, Holt, Knoxville, Lakeview, Northport, Peterson, Ralph, Samantha
and Vance.
The front section of the directory includes the award winning Community
Information Pages with special sections devoted to information on local
schools and government offices, public transportation, area museums and
attractions, weather and emergency planning, as well as other important
local information.
In addition to the standard size directory, The Real Yellow Pages
Tuscaloosa edition is available on the Internet at http://www.realpageslive.com.
"Just as consumers' preference for how they locate local business
information has changed, so has BellSouth's tools for finding information.
From our print directory, to the Internet, consumers have a choice of how
they 'let their fingers do the walking' when searching The Real Yellow
Pages," said Gualano.
YELLOWPAGES.COM(TM) from BellSouth is a leading online yellow pages.
With more than one billion searches expected in 2006, the YELLOWPAGES.COM
network, including Yahoo! Yellow Pages, AOL Yellow Pages and
Switchboard.com, is another way BellSouth connects savvy business people to
consumers looking to make a purchase. Information is available at
http://www.YELLOWPAGES.COM.
About BellSouth Advertising and Publishing
BellSouth Advertising & Publishing Corporation (BAPCO) is a leading
provider of Yellow Pages in the Southeast. BAPCO publishes 68 million
copies of the print Yellow Pages in more than 500 editions in the
nine-state BellSouth region. Users referred to The Real Yellow Pages(R)
from BellSouth approximately 1.6 billion times in 2005 and approximately
one billion annual searches on the YELLOWPAGES.COM Network
(http://www.yellowpages.com) are expected in 2006. The Real Yellow Pages is a
powerful information resource, linking buyers and sellers, with
approximately 85 percent of consumers who reference the directories' most
frequently used headings making a purchase based on their findings.
SOURCE BellSouth
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Related links:
http://www.bellsouth.com
http://www.realpageslive.com http://www.yellowpages.com
http://www.prnewswire.com/comp/095650.html /
CONTACT:
Ed Patterson of BellSouth, +1-404-213-3106,
or Ed.Patterson@BellSouth.com; or Doug Walker of University of
Alabama, +1-205-348-7245, or dwalker@ia.ua.edu
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