NEW YORK, Dec. 22 /PRNewswire/ -- Sony Corporation of America announced
today that Tim Schaaff has been appointed to the newly-created position of
Senior Vice President of Software Development, effective immediately. Mr.
Schaaff reports to Keiji Kimura, EVP and Officer in Charge of Technology
Strategy of Sony Corporation.
Mr. Schaaff joins Sony from Apple Computer, where he held various
positions including VP of Interactive Media. His many contributions at Apple
included managing the development and maintenance of Apple's QuickTime
platform. Prior to working at Apple, Mr. Schaaff worked on the development of
the Synclavier music synthesizer at New England Digital.
"Software is obviously a critical element in creating champion Sony
products, and in increasing the value of Sony devices and services by ensuring
interoperability," said Sir Howard Stringer, Chairman and CEO of Sony
Corporation. "Tim's expertise is a vital addition to the Sony team, and he
will be responsible for developing and deploying a unified, intuitive Sony
'look and feel' to user interfaces and functionality across our entire product
line."
"This is a very exciting time to work for Sony," said Mr. Schaaff. "Under
the new management's initiative Sony is transforming itself by strengthening
horizontal coordination and collaboration, including software development. I
look forward to making contributions to increase the value of Sony's
products."
"Having a consistent and scaleable software platform for our devices and
services is important in today's world," said Mr. Kimura. "Tim's goal is to
unify previously dispersed functions into a single organization that provides
important platform support for all of Sony."
Mr. Schaaff will be based in San Jose and will have global responsibility
for a newly created team that will include technologists and business planners
who will work with Sony's business units, design centers, product planning and
engineering, as well as corporate centers for standards, intellectual property,
licensing and business development.
Sony Corporation of America, based in New York City, is the U.S.
subsidiary of Sony Corporation, headquartered in Tokyo. Sony is a leading
manufacturer of audio, video, communications, and information technology
products for the consumer and professional markets. Its music, motion picture,
television, computer entertainment, and online businesses make Sony one of the
most comprehensive entertainment companies in the world. Sony's principal U.S.
businesses include Sony Electronics Inc., Sony Pictures Entertainment, Sony
Computer Entertainment America Inc., and a 50% interest in Sony BMG MUSIC
ENTERTAINMENT, one of the largest recorded music companies in the world. Sony
recorded consolidated annual sales of approximately $67 billion for the fiscal
year ended March 31, 2005, and it employs 151,400 people worldwide. Sony's
consolidated sales in the U.S. for the fiscal year ended March 31, 2005 were
$18.4 billion. For more information see http://www.sony.com.
SOURCE Sony Corporation of America
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Related links:
http://www.sony.com
CONTACT:
Mack Araki of Sony Corporation of America,
+1-212-833-6821, mack_araki@sonyusa.com
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