How to Supply Story Ideas/Information to San Diego's Newest Interactive Online
       Magazine; Send Your News to Key Producers at SanDiegoInsider.com

    SAN DIEGO, Nov. 3 /PRNewswire/ -- Magazine-style Web sites can be a gold
mine for savvy marketing and public relations practitioners.  These "new
media" have an enormous appetite for content; they gobble up news and feature
material faster than anything seen before in this marketplace.
    SanDiegoInsider.com (http://www.sandiegoinsider.com) is the newest entry in San
Diego's online arena.  A product of Cox Interactive Media (CIM), it's easy-to-
navigate, graphically pleasing and extremely interactive.
    Mark Forster is the city site manager for CIM's San Diego studio, which
produces SanDiegoInsider.com.  This ex-L.A. Times reporter and computer
industry marketing executive is eager for media pros to give him feedback.
    "We've hired top journalists for the news and features side, now I want to
enter an ongoing dialogue with PR, marketing and ad shops to see how we can
work together," says Forster.
    Forster can be reached via e-mail at mark.forster@cimedia.com or by phone
at 619-683-4159.

                    Who to Contact at SanDiegoInsider.com
    Currently there are three key content producers at SanDiegoInsider.com.
    Sports and Recreation Producer John Freeman is receptive to information on
fitness, running, triathlons, volleyball, golf, tennis, cycling,
hiking/outdoors, surfing, sport fishing and other recreational pursuits.  Of
course, he'll be covering the Chargers, Padres, Aztecs and Gulls as well.
Sports-related "best bets," "insider polls," news and views also fill
Freeman's channel.
    Dining and Entertainment Producer Nanette Wiser is the person you'll need
to know if you have clients with expertise in food, wine, beer, cigars,
coffee, restaurants, night clubs, music, theater, art or anything related to
entertainment and lifestyle trends.  And don't forget activities for the kids.
    News Producer is Bonnie Nicholls.  If your client has an opinion on an
issue of concern to San Diegans, let Nicholls know.  She produces at least
three "Hot Topic" sections per week and is interested in everything from
Indian gaming to airport expansion, from beach pollution to border issues.
    SanDiegoInsider.com is interested in expert guests for hosted online chats
in a variety of areas.  Contact producers in the following ways:
    Call the producers directly at:  619-683-4169 for John Freeman;
619-683-4170 for Nanette Wiser; and 619-683-4179 for Bonnie Nicholls.

    E-mail addresses are:
    -- john.freeman@cimedia.com
    -- nanette.wiser@cimedia.com
    -- bonnie.nicholls@cimedia.com

    Fax information to: 619-683-4177.
    Mail information to Mark Forster, John Freeman, Nanette Wiser, or Bonnie
Nicholls at:  SanDiegoInsider.com, 3965 Fifth Ave., Suite 430, San Diego, CA
92103.

    What About the Advertising Side of SanDiegoInsider.com?
    Internet sales manager is Elly Leahy.  For advertising information on
SanDiegoInsider.com or any Cox Interactive Media city site, give Elly a call.
She's there to answer the simple and the complex questions about Internet
advertising.

    Call sales directly at 619-683-4181.
    E-mail address for Elly is:
    -- elizabeth.leahy@cox.com
    SanDiegoInsider.com is the most recent city site to come on board the
national Cox Interactive Media (CIM) network.  A subsidiary of Cox
Enterprises, Inc., Atlanta-based CIM (http://www.cimedia.com) has created other local
city sites that provide users specific information unique to their
communities.

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