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PCA International, Inc. Commences $2.50 Per Share Cash Tender Offer For American Studios, Inc.

    MATTHEWS, N.C., Dec. 20 /PRNewswire/ -- PCA International, Inc.
(Nasdaq: PCAI) announced today that ASI Acquisition Corp., its wholly owned
subsidiary, has commenced a cash tender offer for all outstanding shares of
common stock of American Studios, Inc. (Nasdaq: AMST) at $2.50 per share.  The
offer is being made pursuant to the previously announced merger agreement
between PCA and American Studios.  The tender offer will be subject to, among
other things, the tender of a majority of the shares outstanding on a fully
diluted basis and the expiration or termination of the waiting period under
the Hart-Scott-Rodino Antitrust Improvements Act of 1976.  PCA previously
obtained the agreement of certain members of management and principal
shareholders of American Studios owning an aggregate of approximately 57% of
the currently outstanding shares to tender their shares into PCA's offer.
Included in such amount, such shareholders owning an aggregate of
approximately 46% of the currently outstanding shares have granted PCA an
option to purchase such shares under certain circumstances.
    The offer and withdrawal rights are scheduled to expire at 12:00 midnight
on January 22, 1997.  Needham & Company, Inc. is acting as Dealer Manager and
MacKenzie Partners, Inc. is acting as the Information Agent in connection with
the offer.

    CONTACTS:

    Information Agent for the Offer is:       Dealer Manager for the Offer is:
    MacKenzie Partners, Inc.                  Needham & Company, Inc.
    (800)322-2885 (toll free)                 (212)705-0436 (call collect)
    (212)929-5500 (call collect)


SOURCE PCA International, Inc.




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CONTACT:
Bruce Fisher, PCA International Inc.,
704-847-8011