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Anthony Munoz Teams Up with Provident Bank to Promote Winning Advice

             Pro Football Hall of Famer to Endorse Hometown Bank

    CINCINNATI, July 26 /PRNewswire/ -- Pro Football Hall of Fame Offensive
Lineman Anthony Munoz has signed an endorsement agreement with Provident to
serve as its spokesman. Mr. Munoz will represent Provident at public events
and other promotional opportunities. Combined with Provident's multi-year
sponsorships with both the Cincinnati Reds and Cincinnati Bengals, this
winning team strengthens Provident's position as "The Official Bank of Major
League Sports in Cincinnati."
    "As the official bank of major league sports in Cincinnati, the addition
of Anthony Munoz to the Provident team is significant," said Provident's
President and CEO Robert L. Hoverson. "Certainly we are pleased that Mr. Munoz
has joined us at Provident."
    "I am proud to represent Provident," said Mr. Munoz. "Since Provident is
my bank, I have first-hand experience with the winning advice and services I
have received from Provident."
    Mr. Munoz has already appeared at numerous public events representing
Provident, including the Provident Financial Advisors Fifth Annual Golf Outing
in June. In addition, he will make appearances at various Provident branch
locations, golf outings and other client events. Mr. Munoz can also be seen
and heard on Provident's advertising and signage at Cinergy Field and the new
Paul Brown Stadium. Finally, Mr. Munoz joins University of Cincinnati
Basketball Head Coach Bob Huggins and renowned singer Kathy Wade at Reds games
during Provident Bank's Great Plays of the Week.

    About Provident Bank
    Located in Cincinnati, Ohio, The Provident Bank is the main subsidiary of
Provident Financial Group, Inc. (Nasdaq: PFGI), a Cincinnati-based commercial
banking and financial services company with $11.4 billion in on-balance sheet
assets and $18.3 billion in managed assets. The Provident Bank, along with the
Provident Bank of Florida, headquartered in Sarasota, Florida, provides full-
service retail and commercial banking operations regionally and nationally.
Additional company information is available at http://www.provident-bank.com .


SOURCE Provident Bank




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    CONTACT:
    Kristina S. Klopp, Public Relations Manager
    of Provident Bank, 513-579-2248, or kklopp@provident-bank.com