GetQuik for iPhone Provides Superior Order Processing and Friction-Free
Transactions for Mobile Customers
SANTA CLARA, Calif., March 6 /PRNewswire/ -- GetQuik
(http://www.getquik.com), a provider of restaurant order automation
technology and services, today unveiled GetQuik for iPhone, a mobile
ordering web application for Apple iPhone users that allows customers to
skip long restaurant lines by ordering their favorite food from their
phones.
"We think the iPhone is an ideal mobile food ordering platform," said
Ken Ryu, GetQuik founder and CEO. "Customers benefit from the speed and
convenience of mobile ordering while restaurants benefit from shorter
queues, decreased money handling expenses, and increased order volume and
profitability. Our approach for our iPhone release is to have customers
preset data entry intensive information such as credit card information, as
well as add food customizations online at our web-site. We designed the
iPhone web application with the goal of minimizing clicks and key-strokes
to provide a fast and convenient ordering experience."
How GetQuik Works
GetQuik simplifies restaurant ordering with its online ordering
technology that enables customers to order from their favorite restaurants
via the web, mobile phones or widgets.
The GetQuik for iPhone service, which launched today as a public beta,
operates on the iPhone's Safari browser. After Apple releases its iPhone
SDK to developers, GetQuik plans to update GetQuik for iPhone to operate as
a native application. GetQuik also plans to provide customers the ability
to search, view and order from a restaurant's complete menu directly from
their iPhone.
To use the service, customers simply register for a free user account
at http://www.GetQuik.com. Once registered, a user can create and save
favorite menu items and meals from participating restaurants. These
favorites can later be accessed from the iPhone web application.
Registered GetQuik users can access the iPhone application at
http://iphone.getquik.com. After logging into the iPhone web application, a
customer can view, select, and order their preset menu favorites or meals.
GetQuik allows customers to place orders from the web or on-the-go with an
easy user interface that requires no program to download or install.
GetQuik for iPhone currently offers ordering from 150 Northern
California restaurants in its network including San Francisco Bay Area
regional chains such as Pizza My Heart, High Tech Burrito, Erik's DeliCafe
and Una Mas. GetQuik plans to expand to other U.S. cities in 2008.
GetQuik first entered the mobile market in May 2007 with its J2ME and
WAP applications for smart phones and mobile devices. With these
applications, customers can register their restaurant favorites online and
order on-the-go with a few clicks of their cell phone.
GetQuik has seen rapid revenue growth within the last six months and is
on track to surpass $1 million in transactions in 2008.
Forging the Mobile Landscape
Mobile commerce is beginning to impact the way customers order their
food. Smart phones have become more intuitive and robust, and user
interfaces mimic or exceed the best of desktop computer interfaces. With
smart phone adoption becoming more widespread, the mobile web has
transitioned from cutting edge to everyday usage.
"The iPhone has changed the mobile application landscape with its
intuitive user interface," said Chuck Hammers, founder and president of
Pizza My Heart, a privately owned, award-winning pizza chain headquartered
in Campbell, Calif. serving Northern California. "As an iPhone user and
GetQuik restaurant partner, I'm excited by GetQuik's entrance into mobile
food ordering. GetQuik's service provides customers quick food ordering
on-the-go, allowing them to bypass long waits in a line. As a restaurant
owner, I benefit from increased order volumes and improved customer
experience."
About GetQuik, Inc.
Founded in 2005 and launched in November 2006, GetQuik is a provider of
restaurant order automation technology and services. The company's GetQuik
technology platform makes it easy for individuals and companies to place
online restaurant orders. Restaurants selected to participate in the
GetQuik network receive hosted online order entry services from their web
site, increased customer traffic, decreased labor expenses associated with
money handling, and improved customer satisfaction by allowing customers to
skip lines at the cash register. Based in Santa Clara, Calif., GetQuik is
on the web at http://www.getquik.com, and can be reached by email at
sales@getquik.com or phone at 408-884-3889.
Media Contact:
Kathryn Reid
Dovetail Public Relations
408.395.3600
getquik at dovetailpr.com
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