All-in-One Model - Certified asthma & allergy friendly(TM) by the Asthma
and Allergy Foundation of America - Brings Innovative Clothing Care Option
to More Consumers
ENGLEWOOD CLIFFS, N.J., March 20 /PRNewswire/ -- The first day of
spring welcomes the start of allergy season. To help those suffering from
common household allergies, LG Electronics today announced the expansion of
its allergen-reduction laundry line to now include a unique combination
washer-dryer unit.
The full-size, all-in-one unit joins the company's recently launched
SteamWasher(TM) with Allergiene(TM) cycle, the first washing machine to be
certified asthma & allergy friendly(TM) by the Asthma and Allergy
Foundation of America (AAFA), an independent non-profit foundation
dedicated to helping consumers and patients with asthma and allergic
diseases. LG's new combination unit extends this industry-first benefit to
more consumers.
With 70 percent of U.S. households affected by asthma or allergies,
LG's allergen-reduction cycle provides a unique consumer benefit to the
tens of millions of Americans who need to reduce common household allergens
in order to find relief. The LG SteamWasher and Dryer Combo unit with
Allergiene cycle reduces allergens, including common triggers such as dust
mites and pet dander, in fabrics by more than 95 percent, as certified by
the AAFA.
The combination of a washer and dryer into one compact unit is ideal
for consumers who want to do laundry at home and benefit from the
allergen-reduction cycle, but do not have the space for both a washer and
dryer or an external venting source necessary for conventional dryers.
This unit runs on standard voltage electricity and is great for
placement in closets; it's also the perfect solution for space constrained
apartments, businesses and vacation homes. At 4.2 cubic feet, this model is
the largest capacity front-load combination unit available, enabling users
to do larger loads of laundry, thereby saving time and energy.
"We are thrilled that LG has developed a washer-dryer combination
machine that is so effective at reducing common household allergens that we
are able to certify it asthma & allergy friendly," said Mike Tringale, AAFA
director of external affairs. "By designing a special wash cycle that meets
our standards, LG has created a tool that can help millions of Americans in
their efforts to reduce their exposure to allergens throughout the year."
The LG SteamWasher and Dryer Combo with Allergiene cycle utilizes LG's
TrueSteam(TM) Generator for real steam in the wash tub. The steam
technology allows the wash to reach the appropriate temperature necessary
to breakdown and wash out allergens - without harming fabrics. The
Allergiene cycle has been expertly designed to effectively remove more than
95 percent of allergens and gently clean clothes. The use of steam
technology offers exceptional cleaning power for outstanding performance
and includes other features such as:
-- SteamWash(TM) - feeds hot steam into the top of the wash drum through
a spray nozzle to penetrate the fabrics; removes dirt and stubborn
stains; and better dissolves cleaning agents without causing excessive
wear and tear on garments.
-- SteamFresh(TM) - the SteamWasher's 20-minute steam-only cycle uses
steam to freshen and reduce wrinkles on clothes- resulting in less
ironing and fewer trips to the dry cleaner.
"Our new Allergiene steam combo extends this industry-first benefit to
more consumers who need to reduce allergens in their washable fabrics in
order to be better prepared this allergy season," said John Weinstock, vice
president of marketing, LG Electronics USA, Inc. Digital Appliances. "This
exciting new application of our TrueSteam technology is the latest example
of how our continued innovation in steam laundry can provide meaningful new
benefits to a greater number of consumers - regardless of their space
considerations."
This feature-rich combo appliance is also equipped with a Direct Drive
Motor, which operates without belts or pulleys, and delivers power directly
from the motor to the drum, bringing consumers the benefits of reduced
operating sound and vibration, as well as increased energy savings. The
Direct Drive Motor combined with SpinSense(TM) -- an option that detects
vibration and then adjusts the spin speed to reduce vibration -- allows for
a low vibration level making this unit an ideal solution for second floor
installations. The washer and dryer combo unit also features LG's
SenseClean(TM) system, an intelligent fabric care technology. This system
'senses' the weight and size of the load, then determines the water level
and wash time and sets it automatically resulting in optimal washing care
and efficiency.
The washer/dryer also includes a 1,320 RPM spin speed for powerful
water extraction and greater energy efficiency, along with a
Dial-A-Cycle(TM) control panel with preset cycle selections to provide
worry-free settings for optimal fabric care. The large LCD display provides
instructions and diagnostics while keeping users updated on cycle status
and time remaining.
The LG SteamWasher and Dryer Combo with Allergiene cycle (Model:
WM3988HWA) is available now in a white finish at a manufacturer's suggested
retail price of $1,999.
ABOUT LG ELECTRONICS USA, INC.
LG Electronics USA, Inc., based in Englewood Cliffs, N.J., is the North
American subsidiary of LG Electronics, Inc., a global force and technology
leader in home appliances, consumer electronics and mobile communications.
In the United States, LG Electronics sells a wide range of stylish,
innovative digital appliances, consumer electronics (digital display and
digital media) products and mobile phones under LG's "Life's Good"
marketing theme. For more information, please visit http://www.LGusa.com.
ABOUT THE ASTHMA & ALLERGY FRIENDLY(TM) CERTIFICATION PROGRAM
The asthma & allergy friendly(TM) Certification Program is operated by
the Asthma and Allergy Foundation of America (http://www.aafa.org) in
partnership with Allergy Standards Limited
(http://www.allergystandards.com). All asthma & allergy friendly(TM)
certified products have been independently tested and shown to more
suitable for those with asthma and allergic sensitivities. For more
detailed information on the certified bedding or other products, please
visit: http://www.asthmaandallergyfriendly.com
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SOURCE LG Electronics USA, Inc.
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Related links:
http://www.LGusa.com
http://www.asthmaandallergyfriendly.com
http://www.allergystandards.com http://www.aafa.org
CONTACT:
Grace Lee of LG Electronics USA, Inc.,
+1-201-816-2981, jjoo@lge.com; or Katy Donnelly, +1-704-846-1864,
katy.donnelly@ogilvypr.com, for LG Electronics USA, Inc.; or
Brian Oliver of Asthma and Allergy Foundation of America,
+1-202-466-7643, brian@aafa.org
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