REDMOND, Wash., March 30 /PRNewswire/ -- MSN Video, the premier provider
of streaming video content online and Maxim, the number one men's lifestyle
magazine worldwide, are joining forces to deliver unprecedented Internet video
access to Maxim events and content. MSN Video will gain exclusive men's
lifestyle content to round out its in-depth online news and entertainment
coverage.
"MSN Video and Maxim represent the best in our industries," said Andy
Beers, Director, MSN Video. "It's only natural that we work together to
produce quality content that cannot be found anywhere else on the net. This
partnership makes possible more in-depth coverage on a variety of Maxim topics
by providing an exclusive visual element to complement Maxim's content."
The agreement between Maxim Online and MSN Video will give Internet users
free access to Maxim video content related to a variety of topics regularly
covered in Maxim Magazine -- fashion, music, movies, cars, women, and more.
Maxim Online will provide five new videos a week available on
http://www.msnvideo.com.
On-demand videos will include exclusive access to model photo shoots and
VIP access to the famous Maximony party at the Big Game, as well as video
interviews with cultural icons and auto and movie reviews.
"Maxim readers are on the cutting edge," said Roger Munford, General
Manager, Maxim's Internet division, MaximNet, Inc. "They demand exceptional
quality of content and delivery and video is no exception. The Maxim channel
on MSN Video will meet those demands and more, with some of the finest video
on the Internet."
About MSN
MSN attracts more than 360 million unique users worldwide per month. With
localized versions available globally in 40 markets and 20 languages, MSN is a
world leader in delivering Web services to consumers and online advertising
opportunities to businesses worldwide. The most useful and innovative online
service today, MSN brings consumers everything they need from the Web to make
the most of their time online. MSN is located on the Web at
http://www.msn.com/. MSN worldwide sites are located at
http://www.msn.com/worldwide.ashx.
About Maxim Magazine and Maxim Online
Maxim Magazine is owned by Dennis Publishing, Inc., a media company that
publishes the two most successful modern men's lifestyle magazines in America
-- Maxim (2.5 million rate base) and Stuff (1.2 million rate base) -- along
with general interest music magazine Blender (Advertising Age's Launch of the
Year) and The Week, a compilation of the week's most important domestic and
international news. Maxim, Stuff, Blender and The Week are registered
trademarks of Felix Dennis. Maxim Online currently attracts over 3 million
unique users and serves over 70 million page views each month. Maxim Online
is the #1 website on the Internet among men ages 21-49 and the #3 website on
the Internet among men 18 - 34 (source Winter2004 @plan). Maxim Online is
located on the Web at http://www.maximonline.com.
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SOURCE MSN Video
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Related links:
http://www.msn.com
CONTACT:
Kelly Collis Fredrick, +1-202-298-8045,
+1-202-255-6052, kelly@dbcpr.com, or Kris Coratti,
+1-202-298-9059, +1-202-390-2458, kris@dbcpr.com, both for MSN
Video; or Pam Sturchio of Maxim, +1-212-372-3986,
sturchio@maximonline.com
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