GERMANTOWN, Md., April 22 /PRNewswire/ -- WeatherBug(R), the world's
leading provider of live, local weather information and services, announced
the WeatherBug S60 widget today for select Nokia devices. WeatherBug's S60
widget will utilize Nokia's latest Web Runtime Technology (WRT) and bring
advanced, local weather information to millions of Nokia users worldwide.
(Photo: http://www.newscom.com/cgi-bin/prnh/20080422/NETU088 )
(Logo: http://www.newscom.com/cgi-bin/prnh/20070410/DCTU008-b )
The WeatherBug S60 widget will be available from http://weatherbug.com
and via the Nokia Download! store and nokia.mobi site. Nokia also plans to
pre-install WeatherBug on select Nokia devices; enabling the widget to be
easily accessible with a single click from the S60 idle screen or
applications menu.
Free to all users, the WeatherBug widget will be supported by
advertising sold by both the Nokia and WeatherBug sales organizations.
"Accurate, local weather information is of the utmost importance to our
users, not only to plan their days, but to protect their families from
severe weather. WeatherBug's technology and content are the industry
standard, and we are very pleased to make it available to our users," said
Tom Libretto, vice president of Forum Nokia. "Given the popularity of
weather information to users, we see significant long term business
opportunities for both organizations through the sale of advertising."
According to a Telephia Mobile Internet and IM Report, weather is the
number one mobile Internet category after email and is also one of the four
most important channels on WAP.
"The mobile device will soon become the preferred platform for the
delivery of on-demand weather information to consumers and we are thrilled
to announce we are working with Nokia to bring the benefits of our
proprietary technology and content to users around the globe," said Bob
Marshall, founder, president and CEO of AWS Convergence Technologies, owner
of WeatherBug.
The WeatherBug S60 widget includes live, local weather information for
more than 50,000 locations worldwide and is local language supported for
all regions. Detailed views of the seven day forecast, radar and satellite
imagery, and camera images from WeatherBug's proprietary weather network
are also available on the S60 mobile widget.
"Nokia has made it a priority to work with WeatherBug and we are
excited to launch with them and develop on the S60 WRT platform," Chris
Brozenick, VP of Product, WeatherBug. "Nokia's S60 3rd edition browser
platform is a perfect vehicle to drive mobile widget utilization. The
platform provided us with the tools to add "bells and whistles" that lead
to an easy and elegant user experience."
WeatherBug's weather information provides a level of depth and
granularity that is unmatched in the industry. By combining its key asset
-- a proprietary network of weather sensors -- with publicly available
sources worldwide, WeatherBug maintains the largest live, local weather
network in the world, providing the most accurate forecasts and weather
alerts.
About WeatherBug(R)
WeatherBug (http://www.weatherbug.com and
http://www.weatherbugprofessional.com) ensures that individuals, schools,
businesses and government agencies receive the most precise live weather
information, the most relevant weather reports and the earliest weather
warnings to safeguard property and lives and to plan with confidence. With
a worldwide network of weather sensors, WeatherBug Tracking Stations and
cameras primarily based at neighborhood schools and public safety
facilities across the U.S., WeatherBug maintains the largest exclusive
weather network in the world. The live local weather conditions are
delivered to millions of consumers via the Internet and mobile devices; to
more than 100 state and local government agencies, including the National
Weather Service; and to broadcast television stations, schools and
businesses. WeatherBug is a brand of AWS Convergence Technologies, Inc.
(http://www.aws.com)
The WeatherBug S60 Mobile Widget will be on display in Nokia's booth at
the Web 2.0 Expo April 22-25th at the Moscone West Conference Center in San
Francisco.
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