PodTech to be distribution and advertising partner for weekly video show
"Inside Silicon Valley"
PALO ALTO, Calif., May 14 /PRNewswire/ -- The San Jose Mercury News,
the leading source of Silicon Valley news and information, today announced
the launch of a new online video show, "Inside Silicon Valley," as part of
PodTech's network of professional content partners. "Inside Silicon
Valley"'s original video programming will be delivered through PodTech's
media platform, and PodTech will be the advertising partner for
revenue-sharing opportunities.
Hosted by veteran Mercury News technology journalist Michael Bazeley
and other reporters, "Inside Silicon Valley" is a weekly online video show
that complements the Mercury News' Monday technology section. Each Monday,
"Inside Silicon Valley" covers the latest technology news and innovations
with Silicon Valley business leaders and entrepreneurs.
Katharine Fong, Mercury News Deputy Managing Editor, says, "Online
video presents great opportunities to extend the reach of our news
reporting in engaging, viral ways that both our audience and our
advertisers seek. Our partnership with PodTech will allow global audiences
to easily watch, share, and interact with our reporting. We're excited to
be part of the emerging online video conversation."
John Furrier, CEO and Founder of PodTech Network, says, "The Mercury
News is a leading brand that people know and trust. Its expansion into
video represents the Mercury News' innovation and leadership by
incorporating the online video medium into its content distribution and
monetization strategy. Inside Silicon Valley is a great addition to our
network of professional content producers."
"Inside Silicon Valley" is available on PodTech.net and the Mercury
News' video blog site, http://www.mercextra.com/video. View the first
episode here: http://www.mercextra.com/video.
About the San Jose Mercury News
The San Jose Mercury News is a Pulitzer Prize-winning newspaper and
website with circulation of more than 230,000 daily and 250,000 Sunday, and
3 million monthly unique visitors. It has been honored with the California
Newspaper Publishers Association's General Excellence Award and called "the
boldest American newspaper" by the Society for News Design. In 2007,
Mercury News interactive media work was judged second in the world by
Pictures of the Year International. Its business and technology coverage
has been named "Best in Business" for the past eight consecutive years by
the Society of American Business Writers and Editors. Visit
http://www.mercurynews.com .
About PodTech Network
PodTech is the leading online video network featuring original
technology and digital entertainment programming. PodTech's media platform
allows professional content producers to deliver their content to millions
of people who can easily find, share, and interact with it. For
advertisers, PodTech offers unique, highly contextual ways to reach and
measure target audiences through the fastest growing, most viral medium of
online video. PodTech has over 40 clients including advertisers such as
IBM, Intel, Hewlett Packard, Seagate, and Symantec. Founded in 2005,
PodTech Network is based in Palo Alto, California, and is funded by US
Venture Partners and Venrock Associates. Visit http://www.podtech.net for more
information.
Press Contacts:
For San Jose Mercury News:
Katharine Fong, Deputy Managing Editor
408-278-3448
kfong@mercurynews.com
For PodTech Network:
Valerie Cunningham
650-543-5211
Valerie@PodTech.net
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