Turn Digital Photos - Babies, Pets, Memories - Into Valid U.S. Postage
LOS ANGELES, May 17 /PRNewswire-FirstCall/ -- Stamps.com(R)
(Nasdaq: STMP), the leading provider of Internet-based postage services, today
announced the official launch of PhotoStamps(TM), the popular form of postage
that allows consumers to turn their digital photos, designs or images into
valid U.S. postage. Consumers can now easily create customized postage using
pictures of their children, pets, vacations, celebrations and more at
http://www.photostamps.com. Each PhotoStamp is valid U.S. postage and can be used as
regular postage to send letters, postcards or packages. A market test for the
product begins today, May 17, 2005, and is expected to last one year.
PhotoStamps is currently available for the most common mail rates in
denominations ranging from $0.23 to $3.85. Each sheet includes 20 individual
PhotoStamps. To order, consumers simply upload a digital photograph or image
file at http://www.photostamps.com, customize the look and feel by choosing one of
ten different border colors to complement the image, select the value of
postage and place the order. The interface is fun, functional and incredibly
easy-to-use.
"PhotoStamps allows consumers to share memories in a very unique way,"
said Stamps.com president and CEO Ken McBride. "PhotoStamps is the perfect
way to add a personal touch to wedding invitations, birth announcements,
greeting cards and more."
For this new one year market test, Stamps.com is introducing a redesigned
look for PhotoStamps with a more aesthetically pleasing appearance. The
overall dimensions of each individual PhotoStamp remain unchanged at
1 3/8 inches high by 1 7/8 inches wide. Stamps.com is accepting personal
images and photos that meet its content guidelines, including babies,
children, teens, adults, pets and other personal images.
PhotoStamps is a patented Stamps.com product that couples the technology
of PC Postage with the simplicity of a web-based image upload and order
process.
About Stamps.com(R) and PhotoStamps(TM)
Stamps.com (Nasdaq: STMP) is a leading provider of Internet-based postage
services. Stamps.com enables over 375,000 customers to print U.S. Postal
Service-approved postage with just a PC, printer and Internet connection,
right from their home or office. The Company targets its services to small
businesses and home offices, and currently has partnerships with companies
including Microsoft, CompUSA, EarthLink, HP, NCR, Office Depot, Vendio and the
U.S. Postal Service.
PhotoStamps is a patented Stamps.com product that couples the technology
of PC Postage with the simplicity of a web-based image upload and order
process. PhotoStamps was extremely popular during the initial market test
which was announced on Aug. 10, and ran through Sept. 30, 2004. During that
7 1/2 week period, more than 2.75 million individual PhotoStamps were ordered.
PhotoStamps is expected to be available under authorization of the U.S. Postal
Service for a second, year-long market test that began May 17, 2005.
"Safe Harbor" Statement under the Private Securities Litigation Reform Act
of 1995: This release includes forward-looking statements about our
anticipated results and available products that involve risks and
uncertainties. Important factors, including the Company's ability to complete
and ship its products and obtain or maintain regulatory approval, which could
cause actual results to differ materially from those in the forward-looking
statements, are detailed in filings with the Securities and Exchange
Commission made from time to time by Stamps.com, including its Annual Report
on Form 10-K for the fiscal year ended December 31, 2004, Quarterly Reports on
Form 10-Q, and Current Reports on Form 8-K. Stamps.com undertakes no
obligation to release publicly any revisions to any forward-looking statements
to reflect events or circumstances after the date hereof or to reflect the
occurrence of unanticipated events.
Stamps.com, the Stamps.com logo and PhotoStamps are trademarks or
registered trademarks of Stamps.com Inc. All other brands and names are
property of their respective owners.
Stamps.com Investor Contact:
Austin Rettig
Director, Investor Relations
(310) 482-5830
http://investor.stamps.com
Press Contact:
Dena Cook
Zeno Group
(310) 566-2283
dena.cook@zenogroup.com
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