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  Camila Goes Mobile With Verizon Wireless - Offering Exclusive Tracks Only to V CAST Customers

  Hottest Mexican Group Kicks-Off U.S. Tour with Wireless Technology that
             Lets Fans Savor the Experience Beyond the Concert

    BASKING RIDGE, N.J., June 6 /PRNewswire/ -- Camila, the hottest group
in Latin music right now, is launching their first headlining U.S. tour
with a 17-city schedule that kicks off in Miami, on June 6. This Latin
sensation, whose albums have sold in excess of 800,000 units worldwide, has
joined forces with Verizon Wireless to further connect with fans via mobile
technology. Camila's song, "Todo Cambio," recently won two Billboard awards
for the album of the same name, which has sold nearly 400,000 copies in the
U.S. in 12 months.

    Verizon Wireless customers who download Camila's content via their V
CAST-enabled handsets will have a chance to win a pair of tickets sent
directly to their phones. These mobile tickets will be their entry into the
show. Others may purchase tickets at traditional outlets. For more
information go to http://www.camilainconcert.com

    "We can't wait to embark on our first ever U.S. tour, where we will get
to meet our Latin fans in America," said Jorge Juarez, manager for Camila.
"We couldn't be more excited to finally hit the road on our first tour of
the U.S. with Verizon Wireless, who is always at the forefront of mobile
technology and great new music. We're going to do it Latin style and it's
going to be a HOT summer run."

    "We are thrilled to deliver our customers the hottest Latin group in
music right now," said Ed Ruth, director of digital music for Verizon.
"Together we will reach Camila fans via their cell phones and deliver a fun
and interactive tour experience that will extend far beyond the live
performance."

    Verizon Wireless extends the Camila experience before and after each
show by delivering the following:

    Exclusive Music

    Verizon Wireless will deliver six Camila songs exclusively to V CAST
Music customers. These songs are not available anywhere else in the U.S.
and can be downloaded over-the-air directly to fans' phones as a full-song
download, a ringtone or ringback tone.

    The Camila Experience

    Customers who have downloaded Camila music, ringtones or ringback tones
will be automatically entered into a sweepstakes to win a chance to meet
Camila in person. Ten winners and their guests will have the opportunity to
be a part of the Camila VIP Experience, which includes an acoustic
performance, a short Q&A and a photo taken with the band. This is the
ultimate fan experience.

    Green Screen

    At select shows, fans have the opportunity to star in a music video
with Camila via a green screen. Fans can "be in the band" and appear as
though they are performing with Camila. Video clips will be sent directly
to fans via their mobile phones, to share with their friends.

    Mobile Tickets

    Verizon Wireless customers in each of the tour cities who have
downloaded any type of Camila mobile content from V CAST will be entered
for a chance to win one of 10 pairs of tickets. These loyal customers and
fans will receive a mobile ticket sent directly to their phones that is
good for two tickets to the hottest Latin show in town.

    Song ID

    Song ID stations will be set up at each venue to demonstrate to fans
how to use V CAST Song ID to listen to a four-song live Camila EP available
exclusively through Verizon Wireless. Fans can easily purchase songs from
Camila, including the exclusive live EP, the matching ringtone or ringback
tone with just one click. The Camila tour presented by Verizon Wireless is
in support of their latest album, "Todo Cambio," which has already spawned
the hit title track "Todo Cambio," which was nominated last year for a
Latin Grammy. The album has been hailed as one of the most important and
romantic releases of 2007 and has placed them at the top of the Mexican and
U.S. charts as one of the fastest growing Latin groups today.

    Camila In Stores

    In support of their U.S. tour fans are invited to meet and greet
Mexican pop Camila at five participating Verizon Wireless Communications
Stores, including:


June 10, 2008 Atlanta 3625 Satellite Blvd. Duluth, Ga. 30096 June 14, 2008 Chicago 6451 W. Diversey Ave. Chicago 60707 June 17, 2008 Fresno 550 S. Clovis Ave. Suite 105 Fresno, Calif. 93727 June 20, 2008 Las Vegas 2225 Civic Center Drive Suite 120 Las Vegas 89030 June 29, 2008 San Antonio 7635 NW loop 410 #101 San Antonio 78245 Fans can download Camila's songs, including their latest single, "Yo Quiero," as ringback tones, true tones and full-song downloads, both over-the-air and on their PCs via V CAST Music. Customers will be charged $1.99 per megabyte for data usage when downloading ringtones or ringback tones. However, megabyte pricing is not charged for downloading music, or text, picture and video messaging. For more information on mobile music from Verizon Wireless, visit a Verizon Wireless Communications Store, call 1-800-2 JOIN IN or visit http://www.verizonwireless.com/music. For information on Camila, visit http://www.camilainconcert.com or visit the Spanish-language site at http://www.camilaenconcierto.com.
Schedule for the Camila tour Presented by Verizon: Date Location Venue June 6, 2008 Miami Fillmore June 9, 2008 Kissimmee, Fla. Kissimmee Civic Center June 10, 2008 Atlanta Atlanta Nightlife June 11, 2008 Charlotte, N.C. Neighborhood Theater June 13, 2008 New York Nokia Theatre June 14, 2008 Chicago Congress Theater June 15, 2008 Denver Ogden Theater June 17, 2008 Fresno, Calif. Rainbow Ballroom June 18, 2008 San Francisco Grand Ballroom June 19, 2008 Irvine, Calif. UCI Bren Center June 20, 2008 Las Vegas The Joint June 21, 2008 Tucson, Ariz. Ava Del Sol Casino June 22, 2008 Phoenix Celebrity Theater June 26, 2008 Dallas Far West June 27, 2008 McAllen, Texas Civic Center June 28, 2008 Houston Arena Theater June 29, 2008 San Antonio Club Rio About Verizon Wireless Verizon Wireless operates the nation's most reliable wireless voice and data network, serving 67.2 million customers. Headquartered in Basking Ridge, N.J., with 69,000 employees nationwide, Verizon Wireless is a joint venture of Verizon Communications (NYSE: VZ) and Vodafone (NYSE and LSE: VOD). For more information, go to: http://www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at http://www.verizonwireless.com/multimedia.
  SOURCE Verizon Wireless




Back to Topback to top

Related links:
  • http://www.verizonwireless.com
  • http://www.camilainconcert.com
  • http://www.camilaenconcierto.com
    CONTACT:
    Brenda Boyd Raney of Verizon Wireless,
    +1-908-559-7518, Brenda.Raney@verizonwireless.com; or Edith
    Vazquez of Sony BMG for Camila, +1-305-695-3682, or
    +1-305-903-7168 (mobile), edith.vazquez@sonybmg.com

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