A Delectable Treat Made With Seven Grains!
WINSTON-SALEM, N.C., June 27 /PRNewswire-FirstCall/ -- Krispy Kreme
Doughnuts, Inc. (NYSE: KKD) announces the introduction of its new
Multigrain cake doughnut made with seven grains and topped with an oatmeal
crisp crunch. For a limited time, customers can enjoy this delicious treat
made with molasses, brown sugar and pecan flavors.
"Krispy Kreme is excited to offer the Multigrain doughnut made with
seven grains as another great menu choice for our customers," said Stan
Parker, Senior Vice President of Marketing for Krispy Kreme Doughnuts, Inc.
"This new doughnut, paired with a hot cup of one of our signature coffees,
is a great way to start any day."
The new Krispy Kreme Multigrain doughnut will be available at
participating Krispy Kreme retail locations beginning July 9, 2007.
About Krispy Kreme
Founded in 1937 in Winston-Salem, North Carolina, Krispy Kreme is a
leading branded specialty retailer of premium quality doughnuts, including
its signature Hot Original Glazed. There are currently approximately 296
Krispy Kreme stores and 99 satellites operating system-wide in 41 U.S.
states, Australia, Canada, Hong Kong, Indonesia, Japan, Kuwait, Mexico, the
Philippines, the Republic of South Korea and the United Kingdom. Krispy
Kreme can be found on the World Wide Web at http://www.krispykreme.com
Information contained in this press release, other than historical
information, should be considered forward-looking. Forward-looking
statements are subject to various risks, uncertainties and assumptions.
Should one or more of these risks or uncertainties materialize, or should
underlying assumptions prove incorrect, actual results may vary materially
from those anticipated, estimated or expected. Among the key factors that
may have a direct bearing on Krispy Kreme's operating results, performance
or financial condition are the outcome of pending governmental
investigations, including by the Securities and Exchange Commission and the
United States Attorney's Office for the Southern District of New York;
potential indemnification obligations and limitations of our director and
officer liability insurance; material weaknesses in our internal control
over financial reporting; our ability to implement remedial measures
necessary to improve our processes and procedures; negative publicity;
significant changes in our management; our ability, and our dependence on
the ability of our franchisees, to execute our and their business plans;
our ability to implement our international growth strategy; currency,
economic, political and other risks associated with our international
operations; the price and availability of raw materials needed to produce
doughnut mixes and other ingredients; compliance with governmental
regulations relating to food products and franchising; our relationships
with wholesale customers; our ability to protect our trademarks;
restrictions on our operations contained in our senior secured credit
facilities; changes in customer preferences and perceptions; risks
associated with competition; and other factors discussed in Krispy Kreme's
Annual Report on Form 10-K for fiscal 2007 and other periodic reports filed
with the Securities and Exchange Commission.
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SOURCE Krispy Kreme Doughnuts, Inc.
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Related links:
http://www.krispykreme.com
CONTACT:
Emily Bendix, of LaForce + Stevens for Krispy
Kreme Doughnuts, Inc., +1-212-242-9353 ext. 209,
ebendix@laforce-stevens.com
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