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  Axon's Mid-Market Utility Customers Add New Dimensions of Customer Care with SAP(R) Solutions

Mobile Gas Service Corporation, City of Dallas and New York Power Authority
         Utilize SAP for Utilities to Fuel Growth and Reduce Costs

    JERSEY CITY, N.J., July 8 /PRNewswire/ -- Axon today announced strong
customer momentum for the SAP(R) for Utilities solutions in the utilities
mid-market as Mobile Gas Service Corporation, City of Dallas, and the New
York Power Authority (NYPA) join the more than 1,100 global utilities
customers using SAP software solutions. These additions to the growing
mid-market roster further solidify SAP for Utilities solutions as the
choice for utility enterprises looking to exceed customer expectations of
service levels and stimulate growth utilizing enterprise service-oriented
architecture (enterprise SOA), a blueprint for an adaptable, flexible and
open IT architecture where companies can develop services-based,
enterprise-scale business solutions.

    Surrounded by competition and changing regulations, utility companies
are highly focused on their customers' needs as service level expectations
continue to rise and shift in focus. Customers' desire for round-the-clock
access to internet and other technologies places increased importance on
utility companies' ability to meet customer demand while remaining as
flexible and efficient as possible. In addition, today's utilities face
ongoing demands from regulatory bodies, as well as constant pressure to
raise productivity and lower costs.

    The SAP for Utilities set of solutions is designed to help utilities
master business processes along the entire asset-centric and
customer-centric value chain and across all segments. Mid-market companies
continue to adopt SAP for Utilities, which employs more than 30 years of
industry experience to deliver true end-to-end process support. Leveraging
enterprise SOA through the SAP NetWeaver(R) platform, SAP for Utilities
drives business and market standardization with more flexibility for
regulatory changes.

    "Growing Axon's exposure with mid-market utilities is an essential part
of our continued strategic growth plan. With our innovative approach to
working with clients and our highly experienced team of SAP professionals,
we can meet the fast changing needs and demands of these utilities,"
expressed Steve Peck, Axon's CEO of the Americas.

    When Mobile Gas Service Corporation, a wholly-owned subsidiary of
EnergySouth, Inc., needed an integrated platform that could evolve with the
speed of their business, they selected the customer interaction center
functionality in the SAP Customer Relationship Management (SAP CRM)
application. Mobile Gas Service Corporation is SAP's first U.S. utility
customer to go live with the web client functionality of SAP CRM. Designed
for companies intent on customer-centric business practices such as Mobile
Gas Service Corporation, the web client works in harmony with SAP CRM,
enabling the customer interaction center to provide a seamless connection
between the technical infrastructure of call centers and customer-driven
service processes. The application tightly integrates these processes with
core business practices and business analytics to support daily end-to-end
customer service activities.

    "Our customers have different needs and expectations than they did 15
years ago and we need to not only exceed those expectations today, but also
anticipate how we can better serve them in the future," said Melanie Berry,
Manager of System Implementations, Mobile Gas Service Corporation. "SAP
understood how to help us better align our IT to meet these needs and adapt
to change as technology continues to evolve."

    "To achieve our City's vision for a single billing/single invoice
environment, Dallas chose SAP as its strategic partner," said Jody Puckett,
PE, Director of Dallas Water Utilities and Pay1 Project Executive Sponsor.
"In February 2008, we first replaced an aged utilities billing system, and
in early September we will be adding approximately 600-700 receivable line
items now billed by other departments. Going forward, we will have
consolidated various business relationships in SAP's IS-UCCS and be able to
manage our customers' data, billing, and collections activities, all in one
system."

    "Just like their larger counterparts, mid-market utilities need to
deliver the same exceptional level of customer service," said David Laker,
senior vice president of sales, SAP for Utilities, SAP America, Inc.
"Utilities are finding more and more that SAP delivers tailored,
comprehensive solutions that they need to grow and operate flexibly so they
can continue to serve the vital role they play in our daily lives."

    About AXON

    Axon (http://www.axonglobal.com) is a Business Transformation consultancy that
delivers significant business value to large, complex organizations through
the innovative implementation of SAP technologies. Axon has over 2,000
experienced professionals specializing in the delivery of sustained
business improvement through technology enabled transformation programs.
Axon's consultants bring in-depth industry expertise alongside best
practice functional knowledge to address the strategic, operational,
information management and organizational effectiveness challenges faced by
organizations today. Axon is renowned for its ability to help clients
define more ambitious strategies, build more effective organizations and
shape more successful futures.

    Founded in 1994, today Axon has offices in the United States, United
Kingdom, Canada, Malaysia, Singapore, China, India and Australia.

    SAP, SAP NetWeaver and all SAP logos are trademarks or registered
trademarks of SAP AG in Germany and in several other countries.

    All other product and service names mentioned are the trademarks of
their respective companies.

    Any statements contained in this document that are not historical facts
are forward-looking statements as defined in the U.S. Private Securities
Litigation Reform Act of 1995. Words such as "anticipate," "believe,"
"estimate," "expect," "forecast," "intend," "may," "plan," "project,"
"predict," "should" and "will" and similar expressions as they relate to
SAP are intended to identify such forward-looking statements. SAP
undertakes no obligation to publicly update or revise any forward-looking
statements. All forward-looking statements are subject to various risks and
uncertainties that could cause actual results to differ materially from
expectations The factors that could affect SAP's future financial results
are discussed more fully in SAP's filings with the U.S. Securities and
Exchange Commission ("SEC"), including SAP's most recent Annual Report on
Form 20-F filed with the SEC. Readers are cautioned not to place undue
reliance on these forward-looking statements, which speak only as of their
dates.



  SOURCE Axon




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Related links:
  • http://www.axonglobal.com
    CONTACT:
    Michelle Deschenes, +1-443-695-3312,
    Michelle.deschenes@axonglobal.com

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