- Sento to Add Approximately 200 Additional Agents -
AMERICAN FORK, Utah, July 27 /PRNewswire-FirstCall/ -- Following the
Overstock.com(R) (Nasdaq: OSTK) announcement on July 22, 2004 of its second
quarter financial results in which it disclosed its relationship with Sento
Corporation (Nasdaq: SNTO), Sento confirms that it is a major provider of
outsourced customer service support for the popular Internet retailer.
Overstock.com's President & CEO, Patrick Byrne, discussed the Sento
relationship in the company's July 22 press release, and stated that in
Customer Service, Overstock has a unique relationship with Sento Corporation.
People from both companies are in and out of each other's offices
continuously, the executive responsible is in Overstock's office, and
Overstock has become one of Sento's larger clients. Overstock's unusually
close relationship with Sento seems to be working, as is demonstrated by
Overstock's first American Customer Service Index (ACSI) score of 81, higher
than all ACSI-rated brick-and-mortar stores and all e-tailers but three
(BarnesandNoble.com, Amazon, and eBay).
Previously, Sento had mentioned in a prior press release, its entry into
the Internet retail space, but did not disclose the name of its client partner
at that time. Sento CEO Patrick O'Neal is pleased to confirm Byrne's
statements, adding that, "The combination of customer satisfaction and cost
effectiveness delivered to Overstock.com and Sento's other clients has
resulted in requests for Sento to add another 200 seats of organic growth this
quarter for these existing clients. Assuming normal hiring and training
timelines and agent performance at current levels, the anticipated revenue
from this new business is estimated to be approximately $9 million over the
next fourteen months."
O'Neal continued, "In addition to the opportunity to provide cost savings
and excellent customer satisfaction for a significant industry leader, our
service for Overstock.com represents an important expansion of Sento's
capabilities into online retail. While Sento's traditional client focus has
been technology-oriented companies, a segment in which we continue to excel,
the work Sento has been engaged in with Overstock.com over this near one-year
period further validates our vision and experience for the full spectrum of
customer relationship management services."
ABOUT SENTO
Sento Corporation (http://www.sento.com) has emerged as a leading provider of
outsourced customer care and sales support services, managing customer
relationships for a growing number of high-profile companies across multiple
industries. Through Sento's Customer Choice Platform(TM), an integrated suite
of multi-channel CRM technologies, customers are given a choice of
self-service and assisted-service options-via web, e-mail, chat, and phone-for
increased customer satisfaction with dramatic cost savings to Sento's clients.
Sento provides support in 17 languages.
Overstock.com(R) is a registered trademark of Overstock.com, Inc.
FORWARD LOOKING STATEMENTS
Statements in this press release, which are not purely historical, are
forward-looking statements within the meaning of the Private Securities
Litigation Reform Act of 1995. Such statements encompass Sento's beliefs,
expectations, hopes or intentions regarding future events. Words such as
"expects," "intends," "believes," "anticipates," "should" and "likely" also
identify forward-looking statements. All forward-looking statements included
in this release are made as of the date hereof and are based on information
available to Sento as of such date. Sento assumes no obligation to update any
forward-looking statement. Actual results could differ materially from those
anticipated for a number of reasons, including, among others: the Company's
stock price has historically been volatile; variations in market and economic
conditions; the effect on the Company's earnings of the repricing of options;
the Company's dependence on its limited number of key clients; reduction in
services requested by the Company's clients resulting in lower revenues for
the Company; the Company's ability to complete negotiations and execute client
agreements; risk of emergency interruption of the Customer Contact Solutions
operations; and other unanticipated factors. Risk factors, cautionary
statements and other conditions, which could cause actual results to differ
from the Company's current expectations, are contained in the Company's
filings with the Securities and Exchange Commission, including the Company's
Annual Report on Form 10-KSB.
|
