It's a Bird! It's a Plane! No, it's a Fashion Model!
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Target turned a runway upside down during an electrifying Vertical Fall Fashion Show in the city that shares its love of style: New York. The event took place today at Rockefeller Center, featuring a troupe of world-class athletes that leapt off the roof of a 9-story tower on the Plaza, then strutted down the building's side modeling the Target Fall 2005 women's and men's collections by Isaac Mizrahi, Mossimo, Liz Lange, Xhilaration, Merona, among others. (PRNewsFoto)
MINNEAPOLIS, MN USA
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Target turned a runway upside down during an electrifying Vertical Fall Fashion Show in the city that shares its love of style: New York. The event took place today at Rockefeller Center, featuring a troupe of world-class athletes that leapt off the roof of a 9-story tower on the Plaza, then strutted down the building's side modeling the Target Fall 2005 women's and men's collections by Isaac Mizrahi, Mossimo, Liz Lange, Xhilaration, Merona, among others. (PRNewsFoto)
MINNEAPOLIS, MN USA
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Target turned a runway upside down during an electrifying Vertical Fall Fashion Show in the city that shares its love of style: New York. The event took place today at Rockefeller Center, featuring a troupe of world-class athletes that leapt off the roof of a 9-story tower on the Plaza, then strutted down the building's side modeling the Target Fall 2005 women's and men's collections by Isaac Mizrahi, Mossimo, Liz Lange, Xhilaration, Merona, among others. (PRNewsFoto)
MINNEAPOLIS, MN USA
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| Target debuted Fall 2005 collections on 9-story-high vertical runway at
Rockefeller Center
MINNEAPOLIS, July 27 /PRNewswire-FirstCall/ -- Target turned the runway
upside down during an electrifying Vertical Fall Fashion Show in the city that
shares its love of style: New York. This event took place at Rockefeller
Center, Wednesday, July 27, 2005 which featured a troupe of world-class
athletes who leapt off the roof of a 9-story tower on the Plaza, then strutted
down the building's side modeling the Target Fall 2005 women's and men's
collections by Isaac Mizrahi, Mossimo, Liz Lange, Xhilaration, Merona, among
others.
(Photo: http://www.newscom.com/cgi-bin/prnh/20050727/NYW126-a
http://www.newscom.com/cgi-bin/prnh/20050727/NYW126-b
http://www.newscom.com/cgi-bin/prnh/20050727/NYW126-c )
Relying on high-tech rappelling rope and form-fitting body harnesses, the
fashion models/athletes descended down the building and incorporated a mix of
acrobatics and dance, while they maintained their best high-fashion steely
gaze. Upon landing at street level, the athletes were joined by more than 60
female and male models that walked the runway on the Plaza, keeping their feet
firmly on the ground.
"We want to inspire our guests with our fall collection and want them to
have fun with fashion," said John Remington, vice president of communications,
Target. "Doing a runway show down the side of one of New York's most iconic
buildings was a great way to do just that."
The Target Vertical Fall Fashion Show at Rockefeller Center took place on
Wednesday, July 27, 2005 at 12:00 noon and 7:00 p.m.
About Target
Minneapolis-based Target serves guests at 1,330 stores in 47 states
nationwide by delivering today's best retail trends at affordable prices.
Target is committed to providing guests with great design through innovative
products, in-store experiences and community partnerships. Whether visiting a
Target store or shopping online at Target.com, guests enjoy a fun and
convenient shopping experience with access to thousands of unique and highly
differentiated items. Target (NYSE: TGT) gives back more than $2 million a
week to its local communities through grants and special programs. Since
opening its first store in 1962, Target has partnered with nonprofit
organizations, guests and team members to help meet community needs.
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