One of the first print publications to go iPhone: From the Top Hotels, to
Mega-Yachts and Haute Couture, Elite Traveler's News on Luxury Products and
Services Are on View on iPhone
NEW YORK, Aug. 28 /PRNewswire/ -- Elite Traveler, the luxury lifestyle
magazine distributed aboard private jets in over 90 countries, is taking a
test run as one of the first magazines available on Apple's hot new iPhone.
The magazine is part of a beta group of magazines with an interface and
portal designed by Texterity where viewers can see the complete magazine on
iPhone. To experience the pages of Elite Traveler's latest Pure Decadence
issue on iPhone, visit http://www.elitetraveler.com/home.html.
(Logo: http://www.newscom.com/cgi-bin/prnh/20070716/AQM088LOGO)
"Providing Elite Traveler's content via the iPhone is the perfect
complement to the global distribution of the print magazine aboard private
jets. Our strategy is all about making our magazine available wherever in
the world our super wealthy readers are," Douglas Gollan, President and
Editor-in-Chief of Elite Traveler. "Elite Traveler goes to over 425,000
readers with an average household income of $5.3 million. Many are
self-made millionaires interested in the latest in every kind of luxury."
A premier publication featuring luxury destinations, products and
services for the ultra-affluent, the oversized color glossy is putting its
elegant editorial pages on view for the celebs, tycoons and Wall Street
wiz-kids who are getting the latest tech toy. Many of the people who can
purchase the new iPhone are the same ones who can purchase the diamond
jewelry and $40,000-a- night suites featured in the pages of Elite
Traveler.
Who do we know that can read Elite Traveler on iPhone? Well, Tom Cruise
may take a look to find a new vacation spot to thank Katie Holmes for the
engraved iPhone he got on his birthday. Katherine Heigl may look through
the latest jewelry designs to find a necklace or earrings to go with her
new designer dress. Or Whoopi Goldberg may look through the latest luxury
suites in this month's Pure Decadence issue to find the ultimate get-away
to chill after a new movie. Maybe Spike Lee, the first in line to get an
iPhone, will join her. They can both read about it on their iPhone.
"Our readers value that we make our magazine available on private jets
and yachts in over 90 Countries around-the-world. By now making our content
available in iPhone's high-definition and easy-to-use format, Elite
Traveler becomes an even more vital resource to this exclusive audience."
Gollan noted.
To read Elite Traveler on iPhone, visit
http://iphone.texterity.com/magazines. Those without an iPhone can visit
http://www.texterity.com/iphone for more information.
With the ultra-affluent audience growing, Elite Traveler is now
providing fast jet-setters the option to read Elite Traveler online at
http://www.elite-traveler.com.
About Elite Traveler, the private jet lifestyle magazine
Established in 2001, Elite Traveler is the private jet lifestyle
magazine. Its award-winning format brings to life the latest in travel,
fashion and private jet lifestyle for its wealthy readers. Elite Traveler
has worldwide distribution aboard private jets and mega-yachts. Elite
Traveler has a BPA audited circulation with a readership of over 400,000
readers per issue in more than 90 countries; its readers are wealthy and
influential, with an average household income of $5.3 million. Readers
spend over $400,000 annually on stays at hotels, resorts and spas.
Media Contact:
Valerie Geiss / Natalie Martinez, MMG Mardiks
Tel: 212.219.7560, ext. 6777 / 6774
vgeiss@mmgmardiks.com / nmartinez@mmgmardiks.com
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