No Need to Trade Features for Price; NAVIGON's new GPS Navigator offers
much more for less
BERLIN, Aug. 31 /PRNewswire/ -- NAVIGON, a leading provider of
navigation products and solutions, today unveiled the elegantly designed
NAVIGON 2100(TM) at IFA 2007, the world's largest consumer electronics
show. Packed with "wow" features, the NAVIGON 2100, a slim, easy-to-use and
affordable personal navigation device for the North American market,
surpasses the basics to deliver an intelligent, premium navigation
experience in an innovatively designed package.
(Photo: http://www.newscom.com/cgi-bin/prnh/20070831/AQF004 )
"With the NAVIGON 2100, it was our aim to hit a price point that was
within reach of all consumers without sacrificing NAVIGON-quality form and
function," said Andreas Hecht, NAVIGON's general manager for the Americas.
"The NAVIGON 2100 has the same DNA that has won us awards with other
products in our portfolio. It is a result of the same intelligent design
and intuitive innovation -- and it offers features that aren't available in
systems at twice the price."
The NAVIGON 2100 offers stunning 2D and 3D map views, a brilliant,
anti-glare 3.5" touchscreen, simple-to-maneuver menus and spoken
turn-by-turn directions and street names via advanced text to speech -- one
of the only devices in its price tier to do so. Predictive text and
city-first or street-first data entry, as well as millions of pre-loaded
points of interest, help make destination entry easy.
Key features include:
-- Reality View(TM): exclusive and available only on all NAVIGON devices,
Reality View provides 3D, photo-realistic virtual reality views of
complex interchanges, complete with road geometry and actual road
sign text
-- Text-to-Speech: Provides clearly spoken driving directions and street
names
-- Automatic Speed Warnings: Shows posted speed limit and notifies driver
with visual and verbal warnings when driver is speeding
The NAVIGON 2100 ships pre-loaded with two software features that can
be unlocked with an accessory pack available at retail. These accessories
include:
-- Subscription-Free Lifetime Traffic: Advises on traffic flow,
incidents and alternate routes for the lifetime of the product
-- ZAGAT Survey(R) Ratings and Reviews: Five destination guides,
including top U.S. hotels, resorts and spas, restaurants, golf
courses, as well as attractions and nightlife in 70+ U.S. cities help
users make informed destination choices
The NAVIGON 2100 will be available for purchase online and at major
North American retail outlets this fall for an MSRP of $249. Special
NAVIGON 2100 accessory packs enable Lifetime Traffic and ZAGAT Survey(R)
Ratings and Reviews at respective MSRPs of $99.99 and $39.99. Visit
http://www.navigon.com for more information on in the company's product
portfolio.
About NAVIGON
NAVIGON INC. is one of the world's leading providers of navigation
products and software solutions. NAVIGON makes its own navigation brand
consumer products and creates software solutions for OEM customers
operating in personal navigation, wireless, and automotive sectors. Founded
in 1991, NAVIGON employs more than 300 people and has offices in Asia,
Europe and North America. For more information, visit
http://www.navigon.com.
Media Contacts
Peg Herbst
Director, Marketing Communications
NAVIGON
Telephone: +1 312 268 1507
E-mail: peg.herbst@navigon.com
Megan Davidson
Edelman
Telephone: +1 312 233 1276
E-mail: megan.davidson@edelman.com
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