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  Sword ciboodle cited as a strong performer in enterprise CRM suites by independent analyst firm

    ciboodle a "good fit" for those looking for a business process approach

    to CRM

    CHICAGO, IL, Sept. 2 /PRNewswire/ - Sword ciboodle, provider of
customer-oriented business software and services, today announced that it
has been named as a strong performer in enterprise CRM suites by
independent analyst firm, Forrester Research. Sword ciboodle was among the
select companies invited by Forrester Research to participate in its August
29 report, "The Forrester Wave: Enterprise CRM Suites, Q3 2008".

    The report states, "ciboodle (formerly Graham Technology) has pushed
into the CRM market with focus on the intersection of business process
modeling, customer service, and customer interaction management."

    The report also states, "As enterprises begin to understand the
importance of truly integrating end-to-end customer-facing processes from
front office to back office, they are turning to solutions with native BPM
capabilities that can support highly unique - and flexible - process
flows."

    In particular, the Forrester report noted that ciboodle is "a good fit
for buyers who are looking for a vendor that can bring business process
acumen to solving customer-service centric CRM challenges." Furthermore,
ciboodle received the highest score in the report for time-to-value.

    "It is a fantastic achievement to have entered the enterprise CRM
suites Wave as a strong performer," said Paul White, EVP sales and
marketing, Sword ciboodle. "It is also very encouraging to see the
recognition given to process-based CRM solutions, an approach that has
always been at the core of ciboodle's offering."

    Sword ciboodle is the award-winning business-process-driven CRM
software product for multi-channel contact centers. Targeted primarily to
large companies in sectors such as banking, insurance, utilities,
telecommunications and retail, it is the only BPM-based CRM product that
enables all service channels natively from a single platform.

    The Forrester Wave evaluated 35 CRM solutions and focused on 14
products in the enterprise suites category. This is the latest industry
analyst report to feature ciboodle - the company has featured extensively
on analyst reports and evaluations over the years, and this history can be
viewed at http://www.ciboodle.com/reviews.

    About Sword ciboodle

    Sword ciboodle helps improve the way large organizations interact with
their customers. The combination of award-winning, process-managed CRM
software and specialist consulting and delivery services help Sword
ciboodle's clients achieve higher revenues from their customers and reduce
operational costs. Sword ciboodle is consistently recognized by industry
analysts as one of the world's leading customer-centric technology
providers. For more information, please visit http://www.ciboodle.com.

    About Sword Group

    Sword Group (NYSE Euronext: FR0004180578 SWP) delivers high value
business applications to organisations across regulated industries.

    A global leader in the delivery of Governance, Risk and Compliance
Management solutions, Sword's skills, infrastructure and experience help
our customers improve performance, increase efficiencies and maximise
return on investment.

    Our flexible delivery options, including On Demand, Software as a
Service (SaaS) and ASP, combined with our extensive industry expertise
enables SWORD to support our customers across insurance & healthcare,
energy, banking & finance, telecoms, utilities, engineering & construction
and government.

    With operations in 37 countries, Sword today employs over 2000 people
and in 2007 generated euros 179m in consolidated revenue. For more
information, please visit http://www.sword-group.com.



  SOURCE Sword ciboodle




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