Europe Satellite Feed
WHO: Debbie Harry, Eve, Lisa Marie Presley and Dita Von Teese
have been appointed the new spokespeople for the MAC Viva
Glam VI campaign.
Party guests include Lil' Kim, Christina Aguilera, Nas,
Kelis, Petra Nemcova, Maggie Rizer, Narcisco Rodriguez,
Roberto Cavalli, Nina Garcia and other surprise guests.
WHAT: Viva Glam VI Lipstick and Lipglass, available starting
September 6th, are the primary fund-raising products in
which 100% of the sales are donated to people living with
HIV/AIDS.
Since its inception in 1994, Viva Glam lipsticks (Viva Glam
1 through 5) have raised more than $70 million --
approximately 5 million lipsticks -- positioning the MAC
AIDS Fund as one of the most significant corporate
supporters in the fight against HIV/AIDS. According to
Funders Concerned About AIDS (2005 report), the charity is
the top corporate US grant maker in the fight against
HIV/AIDS, behind four of the largest pharmaceutical
companies. Not stopping there, the fund will announce the
largest grant initiative in its history, totaling
$6 million.
MORE: The MAC AIDS Fund provides vital support to men, women and
children living with HIV and AIDS. Proceeds are distributed
to organizations worldwide that provide direct care services
and daily essentials to those afflicted with the virus, as
well as offering education, awareness and prevention
programs and support the elimination of prejudice and
discrimination against HIV/AIDS-affected individuals. For
more information, log on to http://www.macaidsfund.org
B-ROLL: Soundbites with all celebrity spokeswoman and
behind-the-scenes of their ad campaigns; soundbites with
John Demsey, Chairman of the MAC AIDS Fund; press
conference, dinner and celebrity party footage and Viva Glam
product shots.
SATELLITE INFORMATION
EUROPE
Date: September 7, 2006
Time: 10:00 AM - 10:30 AM, GMT
(11:00 AM - 11:30 AM, London Local)
Satellite: Eutelsat W1 (KU)
Transponder: B4, Middle 1
Orbital slot: 10 degrees EL
FEC: 3/4; Color: PAL
Symbol Rate: 5.632
Downlink Freq: 11079.5 (V)
Trouble #: BT Tower +44.207.492.9414
For more info or to request a hardcopy tape, please contact:
Robin Applebaum / Dogmatic / 646.336.7977 / robin@dogmatic.com
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