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  UNICEF Ambassador Alyssa Milano Launches Trick-or-Treat for UNICEF 2004

                      ****B-ROLL & PHOTOS Available****

    NEW YORK,  Oct. 6 /PRNewswire/ --

     WHO:      Alyssa Milano, actress and U.S. Fund for UNICEF National
               Ambassador

     WHAT:     Alyssa Milano, in her role as spokesperson for the 2004 Trick-
               or-Treat for UNICEF campaign, today officially launched this
               year's campaign at Madame Tussauds Wax Attraction in New York
               City.

               Throughout the month of October, Alyssa will encourage students
               to participate in this year's campaign.  Trick-or-Treat for
               UNICEF has raised over $123 million since its inception in
               1950.

               To request b-roll and/or a photo from the event, please
               contact:

               Kini Schoop, U.S. Fund for UNICEF, 212.880.9132,
               kschoop@unicefusa.org

     AVAILABLE:  Beginning Wednesday, October 6, 2004


  SOURCE U.S. Fund for UNICEF




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Related links:
  • http://www.unicefusa.org
    CONTACT:
    Kini Schoop, U.S. Fund for UNICEF,
    +1-212-880-9132, kschoop@unicefusa.org

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