New 3G Walkman(TM) Phone Delivers Unique Entertainment Experience on
Nation's Fastest 3G Network
DALLAS and RESEARCH TRIANGLE PARK, N.C., Oct. 13 /PRNewswire-FirstCall/
-- Shake, rattle and rock 'n' roll! AT&T Inc. (NYSE: T) and Sony Ericsson
today announced the availability of the Sony Ericsson W760a Walkman(TM)
phone -- the first 3G Walkman(TM) phone in the U.S. The W760a delivers one
of the most well-rounded, on-the-go entertainment and music experiences
today and features an accelerometer that gives customers the ability to
interact with the device for enhanced music and gaming.
The integrated accelerometer allows customers to shake or tilt the
W760a to fast-forward to the next song or to simulate motion while playing
video games. Dedicated A and B gaming buttons also allow customers extra
control and interactivity, making this a truly great device for gaming
enthusiasts.
"Why use buttons when motion can guide mobile entertainment?" said
Carlton Hill, vice president of Devices and Product Development for AT&T's
wireless operations. "Whether using the W760a to play a bowling game by
mimicking the action or simply shaking it to listen to the next song in
your playlist, the W760a can follow your lead."
Joining the popular W580 and recently launched W350 Sony Ericsson
Walkman(TM) phones at AT&T, the W760a phone integrates the Walkman(TM)
music player with the full suite of AT&T Mobile Music applications,
including Napster Mobile, eMusic Mobile, Music ID and XM Radio.
"We're excited to offer a full portfolio of Walkman(TM) devices at a
variety of price points for a broad range of users and are excited about
the continued growth of our relationship with AT&T," said Najmi Jarwala,
president of Sony Ericsson North America. "With the availability of the
W760a Walkman(TM) phone, U.S. consumers now have a full range of
Walkman(TM) devices to choose from that fit their budget, their style and
meet their desire for mobile phones that provide a robust entertainment
experience."
The W760a has a long list of features including Mobile Email, instant
messenger, full HTML Web browsing, a 3.2 megapixel camera and AT&T
Navigator for turn-by-turn directions and mapping functions. New W760a
customers can demo AT&T Navigator with a 30-day free trial(1).
The W760a will be available for $129.99 after a two-year agreement and
mail-in-rebate(2) and comes in red, black and silver, with silver exclusive
to RadioShack for a limited time. Consumers can roam the globe in more than
200 countries and still stay connected thanks to the W760a Walkman(TM)
phone's 3G mobile broadband speeds that make it quick and easy to download
media, share pictures and surf the Internet on the nation's fastest 3G
network from AT&T.
For additional product details, please visit
http://www.sonyericsson.com. High-resolution images are available at
http://www.sonyericsson.com/us/press. For the complete array of AT&T
offerings, visit http://www.att.com.
(1) Users must cancel within 30 days or be automatically subscribed at
a cost of $9.99 per month for unlimited routes. You can cancel from the "My
Accounts" portal on your handset or call AT&T customer care. Standard data
charges apply, depending on your plan.
(2) For the Sony Ericsson W760a pay $179.99, and after mail-in rebate,
receive $50 AT&T promotion card. A two-year service agreement is also
required. AT&T promotion card valid wherever major credit cards are
accepted and for 120 days after issue date. May be used to pay wireless
bill. Not redeemable for cash and cannot be used for cash withdrawal at
ATMs or at automated gas pumps
Additional Disclaimer Information
Internet services may require a fee. As with all wireless products,
actual performance will vary depending on environment.
Compatible wireless service required for some features. Additional
charges may apply. See rate plan brochure for details.
Facts and features may vary depending on local variant.
Kit contents and color options may differ from market to market. Any
product features, specifications or statements in this document that are
not historical facts are forward-looking and involve risks and
uncertainties. Actual product features, specifications or forward-looking
statements are subject to change.
About AT&T
AT&T Inc. (NYSE: T) is a premier communications holding company. Its
subsidiaries and affiliates, AT&T operating companies, are the providers of
AT&T services in the United States and around the world. Among their
offerings are the world's most advanced IP-based business communications
services and the nation's leading wireless, high speed Internet access and
voice services. In domestic markets, AT&T is known for the directory
publishing and advertising sales leadership of its Yellow Pages and
YELLOWPAGES.COM organizations, and the AT&T brand is licensed to innovators
in such fields as communications equipment. As part of its three-screen
integration strategy, AT&T is expanding its TV entertainment offerings. In
2008, AT&T again ranked No. 1 on Fortune magazine's World's Most Admired
Telecommunications Company list and No. 1 on America's Most Admired
Telecommunications Company list. Additional information about AT&T Inc. and
the products and services provided by AT&T subsidiaries and affiliates is
available at http://www.att.com.
About Sony Ericsson
Sony Ericsson is a top global industry player with sales of over 100
million phones in 2007. Diversity is one of the core strengths of the
company, with operations in over 80 countries including manufacturing in
China and R&D sites in China, Europe, India, Japan and North America. Sony
Ericsson was established as a 50:50 joint venture by Sony and Ericsson in
October 2001, with global corporate functions located in London. For more
information about Sony Ericsson, please visit http://www.sonyericsson.com
(C) 2008 AT&T Intellectual Property. All rights reserved. AT&T, the
AT&T logo and all other AT&T marks contained herein are trademarks of AT&T
Intellectual Property and/or AT&T affiliated companies. All other marks
contained herein are the property of their respective owners.
The Liquid Identity logo is a trademark of Sony Ericsson Mobile
Communications AB. Sony, the WALKMAN logo and symbol are trademarks of Sony
Corporation. Ericsson is a trademark of Telefonaktiebolaget LM Ericsson.
All other marks are the property of their respective owners. (C) 2008 Sony
Ericsson Mobile Communications (USA) Inc. All rights reserved.
Note: This AT&T news release and other announcements are available as
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AT&T newsroom at http://www.att.com/newsroom.
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