DALLAS, Oct. 23 /PRNewswire/ -- Central Market HEB announces the
arrival of Certified Organic All Beef Hot Dogs. The new All-American hot
dog is produced by Dakota Beef LLC, the nations largest fully integrated
100% certified organic beef company.
"We have been overwhelmed by how well our All-American Organic Hot Dog
is selling this fall at Central Market," said Matt Grove, Dakota Beef's
Vice President of Sales. "Texas is a sophisticated market with highly
educated consumers. It only makes sense for Central Market to be the retail
launch of our new all beef hot dog."
A recent report by research firm Mintel International Group estimates
that the organic meat market will increase 71 percent in constant prices
over the next five years. According to the study, the organic meat sector
grew 140 percent over the last two years, facilitated by the increased
emphasis on organic products at traditional retailers. Sales of all organic
foods, including meat and poultry, grew 37 percent in the last two years in
traditional channels, while sales were up 29 percent at natural retailers,
the study said. Retailers such as Central Market HEB will be well
positioned to benefit from this demand.
According to The Organic Trade Association, organic meat and poultry
are the fastest growing segment in the organic industry. Sales of organic
products as a whole have grown at an annual rate of 20% over the past
decade, reaching $15 billion in 2004, with $32 billion in sales projected
by 2009.
Central Market is a destination, fresh market for people who are
passionate about food. Central Market is a subsidiary of HEB and has
locations throughout Texas in Austin, Dallas, Fort Worth, Houston, Plano
and San Antonio.
Dakota Beef LLC is the leading certified organic beef company in the
country, operating its own certified organic, USDA inspected processing
plant in Howard, South Dakota. The company only sells certified organic
beef products and its cattle are never administered antibiotics or
growth-promoting hormones. All of its cattle are born and raised on
certified organic pasture in the Midwest. Its animals are always treated
humanely both to reduce stress, and to help their natural immune systems
operate at their fullest potential. Dakota Beef feeds its cattle on a
proprietary mix of certified organic grains to promote high levels of
marbling and ensure consistently flavorful and tender beef.
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