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  Do Voters Use Issues for Deciding What Presidential Candidate to Support?

    DALLAS, Dec. 5 /PRNewswire-USNewswire/ -- According to a recent web
poll conducted by DecideBetter! America, a project of DecideBetter!
(http://www.decidebetter.com), a majority of voters believe that they make
their decision on which presidential candidate to support based upon the
issues.

    The poll, conducted July through November, shows that 60% of
respondents to the poll state they have or will select their candidate
based upon the issues. 32% of respondents believe they will make their
decision based upon the candidate's leadership qualities and 8% believe
they will make their decision based upon the personal characteristics of
the candidate. (For results, please visit the DecideBetter! website.)

    "Selecting a President is perhaps the most important decision made in
the United States, and it's clear that voters at least believe that they
will choose their candidate based upon the issues," states Michael E.
McGrath, founder of DecideBetter! and author of the upcoming DecideBetter!
book series.

    "What isn't as obvious," McGrath notes, "is whether the voters will
actually do the work required to determine which candidate is closest to
the voters' beliefs on the issues. It's much more likely that voters will
guess how closely aligned each candidate's views are with their own than
they will be to do the hard work needed to actually understand the
candidates' views."

    DecideBetter! has developed a simple worksheet that can help voters
determine which candidate would be the best for them, based upon the
issues, personal qualities and leadership qualities of each candidate. The
worksheets (one designed for the Democratic candidates and one designed for
the Republican candidates) can be downloaded from the DecideBetter! website
at http://www.decidebetter.com.

    "The worksheet we created will help voters apply a better
decision-making process to understand which candidate they should support.
It won't tell them to support one candidate over another, but it will help
guide them to understand the process of selecting a candidate," said
McGrath. "They need to work at it though, and it's certainly not a quick
process."

    DecideBetter! has been founded to help people make better decisions in
their everyday lives. By making better decisions, everyone can make a
better life for themselves. For more information about this poll or about
DecideBetter!, please visit the website at http://www.decidebetter.com or
contact Chris McGrath, DecideBetter! America program manager at
cmcgrath@decidebetter.com or by phone at (972) 267-5200.



  SOURCE DecideBetter!




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Related links:
  • http://www.decidebetter.com
    CONTACT:
    Chris McGrath, program manager of
    DecideBetter!, +1-972-267-5200, cmcgrath@decidebetter.com

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