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Southwest Airlines Offers Ding! Fares as Low as $34 One-Way; Southwest Airlines Offers Customers Last-Minute Holiday Fares
   Gary Kelly, Southwest Airlines CEO. (PRNewsFoto)

DALLAS, TX USA
   Southwest Airlines unveils new look. (PRNewsFoto)

DALLAS, TX USA
   Southwest Airlines logo. (PRNewsFoto)

DALLAS, TX USA

    DALLAS, Nov. 25 /PRNewswire-FirstCall/ -- It is that time of year again.
Football season is here and the holiday season is fast approaching.  Between
the turkey and the Hail Marys, Southwest Airlines' (NYSE: LUV) Customers
should listen for their computer to DING! this Thanksgiving weekend.  That's
right, it's not too late to get a low holiday fare on Southwest Airlines with
DING!-only airfares as low as $34 one-way and no higher than $124 one-way for
travel during the month of December.  Download DING! before Sunday, Nov. 27
and book your travel during this two-day, systemwide sale.  These low fares
are customized for DING! subscribers and will only be available from 8 a.m.
CST Sunday, Nov. 27, 2005, to midnight CST Tuesday, Nov. 29, 2005, so
Customers must act fast.
    DING! is the first-ever "direct link" to Customers' computer desktops,
delivering discounted fares to a variety of Southwest destinations.  To take
advantage of these super low DING! fares, download DING! at
http://www.southwest.com/jp/luvhome.shtml?src=PR_dingsale_112505 .
    "A good game and plenty of food is a wonderful way to bring the family
together," said Kevin Krone, Southwest's Vice President of Marketing, Sales
and Distribution.  "Southwest wants to give its Customers something else to be
thankful for by offering super low fares for travel during the month of
December."
    The following are samples of the special DING! airfares:
     *  $34 one-way fares are available between Las Vegas and Ontario, between
        Chicago Midway and Pittsburgh, and between Dallas Love Field and
        Tulsa.
     *  $50 one-way fares are available between Albany and Columbus, between
        Las Vegas and Tulsa, and between Orlando and Manchester.
     *  $60 one-way fares are available between Austin and
        Baltimore/Washington, between Nashville and Norfolk/Southern Virginia,
        and between Detroit and Little Rock.
     *  $80 one-way fares are available between Las Vegas and Chicago Midway,
        between Baltimore/Washington and Houston Hobby, and Los Angeles and
        St. Louis.
     *  $90 one-way fares are available between Phoenix and Seattle, between
        Providence and Reno/LakeTahoe, and between Austin and Orlando.

    The fares are available for purchase through the DING! application only,
and are valid for travel from Dec. 1, 2005 through Dec. 30, 2005.  Fares are
available one-way.  Seats are limited.  Fares may vary by flight and day of
week and will not be available on some flights that operate during very busy
travel times.  Fares do not include a $3.10 federal segment tax per takeoff
and landing.  Fares do not include airport-assessed passenger facility charges
(PFC) of up to $9 one-way and U.S. government-imposed September 11th Security
Fees of up to $5 one-way.  Fares are subject to change until ticketed.
Tickets are nonrefundable but may be applied toward the purchase of future
travel on Southwest Airlines.  Fares are valid on Southwest-operated
published, scheduled service only and are not available through the Group
Desk.  Any change in itinerary may result in an increase in fare.  Fares are
not necessarily common rated in the Bay Area or the Los Angeles Basin.  The
fare sale does not include Orange County's John Wayne Airport and Denver
International Airport.
    Customers also may purchase the new Southwest Gift Cards online with no
expiration and give between $10 to $1,000.  Cards come with a variety of
delivery options and a personalized message to the recipient.
    DING! delivers Southwest Airlines' hottest deals directly to Customers'
desktops allowing Customers to get a jump on the latest southwest.com sales!
                           http://www.southwest.com



 

   News Headlines from:
PR Newswire - United Business Media



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