Brazil Leads in High Definition TV Channel Launches |
Sky and NET Brasil Announce Agreement for Distribution of Globosat HD
Channels
SAO PAULO, Aug. 14 /PRNewswire/ -- Sky, the largest HD Pay TV operator
in Latin America, and NET Brasil, the company responsible for distribution
of Globosat channels, announced today that they have reached an agreement
for the distribution of the high definition channels of Globosat, Latin
America's largest subscription TV programmer.
Sky will offer its clients three new programming packages ("combos"),
bringing the total number of high definition channels and video services to
18, making it the largest offering of its kind in Latin America.
The negotiated high definition portfolio will initially include five
channels -- Globosat HD, Multishow HD, two HD movie channels of Rede
Telecine (called "Telecine HD") and PFC HD, which shows the best of
Brazilian soccer, now in high definition. Globosat's HD channels and
Multishow HD will be included in SKY's Digital HD package at no additional
cost, with the latter made available by Globosat in October. The two
Telecine HD channels will be offered in an a la carte format at a date to
be announced.
"I am certain that the TV industry will now enter a new phase that goes
beyond the new Globosat and Telecine channels as it takes our partnership
to a level we've been hoping to reach for some time, and which will provide
Sky subscribers the best high definition (HD) content," said Fernando
Ramos, executive director of NET Brasil.
"These launches confirm Sky's standing as the operator with the largest
offering of HD channels in Latin America, and strengthen the company's
position as a TV specialist," says Luiz Eduardo Baptista da Rocha, Sky
President.
Art Presse
Patricia Hamada (Net Brasil / Globosat)
Phone: 55 11 3065-8400
patricia@artpresse.com.br
Vanessa Rocha (Sky)
Phone 55 11 3065 8400
vanessa@artpresse.com.br
SOURCE NET Brasil; Sky; Globosat
back to topCONTACT:
Patricia Hamada, Art Presse,
+011-55-11-3065-8400, patricia@artpresse.com.br, for Net
Brasil/Globosat; or Vanessa Rocha, Art Presse,
+011-55-11-3065-8400, vanessa@artpresse.com.br, for Sky
