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Fairmont Hotels & Resorts Wins 2003 HotelRooms.com Website Award - February 4th, 2004 |
NEW YORK, Feb. 5 /PRNewswire/ -- HotelRooms.com announced today the winner
of the 2003 HotelRooms.com Hotel Website Design Award - Fairmont Hotels &
Resorts.
The award recognizes outstanding website design based on factors which
include a combination of design, technology, ease-of-use and an overall
positive user experience.
"The Fairmont.com website should serve as a standard for hotels which want
to make a true impression with their web presence," said HotelRooms.com CEO
Avi Goldstein.
"It is a standard practice for brand websites to employ a template-driven,
cookie cutter approach to presenting their database of properties," said
Karmelo Dominguez, Vice President of Sales. "In Fairmont's case, the
stunning, visually-driven approach lends itself to creating a truly distinct
'look and feel' for each individual property, while maintaining a uniform
design. From the snow-frosted lakeside thrill of The Fairmont Chateau Lake
Louise to the 'magical oasis' of The Fairmont Royal Pavilion in Barbados, each
property truly immerses the viewer into its location and setting."
"Out of all of the segments in the travel industry, no other area depends
on aesthetic or visual presentation as much as hotels," added Mr. Dominguez.
"Fairmont.com uses stunning panoramic shots which accentuate each location's
unique appeal masterfully, without placing a high demand on bandwidth or
requiring extraneous browser plug-ins."
"We are very pleased to receive this website award from our online
distribution partners, HotelRooms.com. HotelRooms.com provides prospective
customers direct access to Fairmont.com, where our new online capabilities can
support a much more customized and enhanced online experience. This will lead
to increased customer satisfaction and loyalty by providing consumers
increased functionality and convenience, exclusive package offers, high
quality content, activity booking capabilities, travel tools and other
features unique to Fairmont.com," said Jens Thraenhart, Director of Internet
Strategy Fairmont Hotels & Resorts.
Please visit http://www.hotelrooms.com/awards.html for more details
regarding the HotelRooms.com Website Design Award.
ABOUT HOTELROOMS.COM
HotelRooms.com owns and operates the leading privately held web portal to
the lodging industry and the official hotel search engine. Headquartered in
Forest Hills, New York, http://www.hotelrooms.com is the industry's only
commission-free online hotel directory.
ABOUT FAIRMONT HOTELS & RESORTS
Operating 43 properties throughout six countries, Fairmont is a collection
of world-class resorts and city center hotels that enjoy unrivalled prominence
in the communities where they are located. For more information about Fairmont
Hotels & Resorts visit their Web site at http://www.fairmont.com

