Delivering the Ultimate In Car Experience. (PRNewsFoto/Pioneer Electronics Inc.) LONG BEACH, CA UNITED STATES

           2007 Map Data Upgrade Can Be Purchased in September 07

    LONG BEACH, Calif., August 10 /PRNewswire/ -- Pioneer Electronics (USA)
Inc. announced a free firmware update for the Mobile Entertainment
Division's AVIC-S1 portable navigation product. This update is in response
to customer reports by AVIC-S1 owners of recurring pop-up messages advising
them their map data is older than one year and recommending they upgrade to
more current map data.
    (Logo: http://www.newscom.com/cgi-bin/prnh/20070810/CLF053LOGO )
    The 2007 Map Data Upgrade will be available for purchase in September
2007.
    In the short-term, Pioneer is issuing the free firmware update, which
will eliminate the pop-up messaging, with which some AVIC-S1 users have
expressed confusion or annoyance. However, the performance of the AVIC-S1
is not otherwise affected by these pop-ups and the 2006 Map Data that came
with the AVIC-S1 will continue to operate normally, even if the 2007 Map
Data Upgrade is not purchased.
    Customers have three options for securing the free firmware update:
    1. Downloading the free update to a computer from
       http://www.pioneerelectronics.com/AVIC-S1update/; OR
    2. Ordering a computer disc containing the free update by calling Pioneer
       Customer Service toll free at 800-421-1404; OR
    3. Calling Pioneer Customer Service toll free at 800-421-1404 to arrange
       for an AVIC-S1 to be mailed to Pioneer for installation of the free
       update.
    Pioneer service representatives are available Monday through Friday,
9:00 a.m. to 7:30 p.m. (Eastern Time).
    Pioneer's Mobile Entertainment Division is known for offering the kind
of in-car products that make driving more enjoyable by offering high
quality audio and video, advanced connectivity and ease-of-use. Its focus
is on the development of new digital technologies including audio video,
navigation and satellite radio, while maintaining its strong heritage in
products for car audio enthusiasts and sound competitors. The company
markets its products under the Pioneer and Premier brand names. When
purchased from an authorized dealer, consumers receive a limited warranty
for one year with Pioneer products and two years for Premier electronic
products.
    Pioneer Electronics (USA) Inc. is headquartered in Long Beach, Calif.,
and its U.S. Web address is http://www.pioneerelectronics.com. Its parent
company, Pioneer Corporation, is a leader in optical disc technology and a
preeminent manufacturer of high-performance audio, video and computer
equipment for the home, car and business markets. The company focuses on
four core business domains including Blu-ray Disc and DVD, display
technologies, navigation and Digital Network Entertainment.(TM)

Link to this page:

  

http://www.pioneerelectronics.com/AVIC-S1update
Photo Notes:
NewsCom: http://www.newscom.com/cgi-bin/prnh/20070810/CLF053LOGO
AP Archive: http://photoarchive.ap.org AP PhotoExpress
Network: PRN4 PRN Photo Desk, photodesk@prnewswire.com
CONTACT:
Jaed Arzadon, Pioneer Electronics Inc.,
+1-310-952-2451 or jaed.arzadon@pioneer-usa.com; or Amber
Schroeder, +1-937-859-0599, Ext. 142 or
aschroeder@sabatinoday.com, for Pioneer Electronics Inc.

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