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Netflix Popcorn Bowl Event Breaks Guinness World Record(R) for Movie Watching

   Suresh Joachim (L) and Claudia Wavra (R) celebrate after becoming champions at the Netflix Popcorn Bowl event on October 7, 2008. The two broke the Guinness World Record after watching 57 films in 123 hours and 10 minutes. (PRNewsFoto/Netflix)

NEW YORK, NY UNITED STATES
   Susan Sarandon (center) paid a visit to participants at the Netflix Popcorn Bowl movie marathon event to deliver the final film and offer words of encouragement. The Guinness World Record for consecutive movie watching was broken by Suresh Joachim (L) and Claudia Wavra (R) after 123 hours and 10 minutes on October 7, 2008. (PRNewsFoto/Netflix)

NEW YORK, NY UNITED STATES
          Winners Watched 57 Movies in 123 Hours Without Sleeping
            Oscar(R) Winner Susan Sarandon Delivers Final Movie

    NEW YORK, Oct. 7 /PRNewswire-FirstCall/ -- Movie lovers Suresh Joachim
and Claudia Wavra today emerged as the winners of the Netflix Popcorn Bowl
event after 123 hours and 10 minutes of continuous movie watching. Hosted
by Netflix (Nasdaq: NFLX), the world's largest online movie rental service,
the grueling movie marathon began on October 2 at 12:00 p.m. ET and
concluded today at 3:10 p.m. ET establishing a new Guinness World Record(R)
for most consecutive hours spent watching movies.

    (Photo: http://www.newscom.com/cgi-bin/prnh/20081007/AQTU120-a)

    (Photo: http://www.newscom.com/cgi-bin/prnh/20081007/AQTU120-b)

    Held in a plexi-glass house in New York's Times Square, the event began
with eight Netflix challengers and narrowed to two by the 72-hour mark. The
participants began the journey with this summer's hit "Iron Man" (2008),
and concluded with the contemporary classic "Thelma & Louise" (1991). In
total, they watched 57 films, including "The American President," "The
Bourne Identity," "Chariots of Fire," "Kill Bill Vol. 2," "The English
Patient," "Caddyshack" and many more. As a sign of support,
Academy-Award(R) winning actor Susan Sarandon dropped off the final film
and gave the weary participants words of encouragement in the final hours
of the event.

    "I have enjoyed watching so many wonderful American movies in the last
five days," said Joachim, a 39-year-old Sri Lanka native who now lives in
Toronto. "I currently hold 33 Guinness World Records and I am happy to be
achieving more of my goals by adding the Netflix Popcorn Bowl to my
accomplishments."

    "Setting the new world record at the Netflix Popcorn Bowl event has
been an unforgettable experience," said the 31-year-old Wavra of
Petersberg, Germany. "This is the fourth time I am breaking this record,
but doing it in New York City is especially important to me because I've
always wanted to do something great here."

    According to the contest's rules, each movie had to be viewed until the
last credit rolled. The participants were closely monitored by judges and
medical professionals who checked their vital signs on a regular basis to
ensure they could safely endure the challenge. Under Guinness World Record
rules, competitors could not divert their eyes from the screen, but were
allowed 10-minute breaks between movies.

    Stamina, determination, love of movies, team camaraderie and the chance
to get in the Guinness World Records book kept the participants in the
game. The challengers chatted during movies, high-fived at milestone
moments and exercised together to keep awake. Exercise guru Richard Simmons
visited on day two of the event to lead the group in calisthenics.
Contestants who conceded returned to the arena to exhort their colleagues
on.



SOURCE Netflix




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Related links:
  • http://www.netflix.com
    Photo Notes:
    NewsCom: http://www.newscom.com/cgi-bin/prnh/20081007/AQTU120-a
    http://www.newscom.com/cgi-bin/prnh/20081007/AQTU120-b
    AP Archive: http://photoarchive.ap.org AP PhotoExpress
    Network: PRN30 PRN Photo Desk, photodesk@prnewswire.com
    CONTACT:
    Fenot Tekle of Netflix, Inc.,
    +1-415-254-6285; or Richard Shea, or George Shea, or Ryan Nerz,
    all of Shea Communications, +1-212-627-5766, for Netflix; or
    Brian Reinert, or Shannon Swaggerty, both of Bender|Helper
    Impact, +1-212-689-6360, for Guinness World Records