Verizon Wireless Customers Can Access News, Photo Galleries and Information From Hachette Brands on Mobile Web 2.0 |
ELLE, ELLEgirl, Car and Driver, and Premiere Now Available on Mobile Web
2.0 from Verizon Wireless
BASKING RIDGE, N.J., and NEW YORK, Oct. 11 /PRNewswire/ -- Verizon
Wireless, the leading wireless company with the nation's most reliable
wireless voice and data network, and Hachette Filipacchi Media U.S. today
announced the availability of ELLE Mobile, ELLEgirl Mobile, Car and Driver
Mobile, and Premiere Mobile on Verizon Wireless' Mobile Web 2.0(SM)
service. Now Verizon Wireless customers can stay connected to all of their
favorite fashion, entertainment, news, and information when they are
on-the-go.
Mobile Web 2.0 subscribers can locate the ELLE, ELLEgirl and Car and
Driver sites by visiting the Entertainment category on their Mobile Web 2.0
phones, clicking More, and selecting Magazines. To access Premiere Mobile,
customers simply visit the Entertainment category and select Movies. Once
customers visit a site, they can also bookmark it as one of their
favorites, allowing even faster access to the sites from the homepage of
Verizon Wireless' Mobile Web 2.0 service.
"Our mobile sites are perfect for people on-the-go looking for
entertaining news and practical information," said Olivier Griot, managing
director mobile, Hachette Filipacchi Media U.S. "We are excited they are
now conveniently and reliably available to any Verizon Wireless subscriber
with a Mobile Web 2.0 phone."
The following are additional details about each new site from Hachette
Filipacchi Media, available to Verizon Wireless' Mobile Web 2.0 customers:
-- ELLE Mobile gives women access to the style information they love,
wherever and whenever they want it, including daily fashion essentials,
full runway and model coverage, shopping guides, astrology, and love
advice.
-- ELLEgirl Mobile is the international style guide for the most diverse,
global, influential, and brand-savvy teens in history. It provides
devoted users with fashion and beauty advice, celebrity gossip,
interviews of pop icons, horoscopes, real-life stories, and more.
-- Premiere Mobile covers Hollywood like no one else. With unparalleled
access to industry insiders, Premiere editors provide gripping film and
DVD reviews, breaking news, vivid coverage of the most glamorous red
carpet events, behind-the-scene looks on film stages and indie
festivals, as well as the infamous "Best" lists.
-- Car and Driver Mobile is car enthusiasts' and in-market buyers' instant
connection to automotive info, anytime they want, anywhere they go,
with car news, reviews and road tests from the magazine editors,
previews of new model launches at auto shows and photo galleries.
For just $5.00 monthly access plus airtime, customers can easily add
Mobile Web 2.0 to their handsets at any time by simply launching the
service on their phones, selecting "subscribe" and accepting the terms and
conditions. Customers who sign up for a $15 V CAST VPak monthly
subscription get access to Mobile Web 2.0, plus unlimited airtime for
Verizon Wireless' V CAST service, ESPN MVP, Get It Now(R) and Mobile Web
2.0 services.
For more information about Verizon Wireless products and services,
visit a Verizon Wireless Communications Store, call 1-800-2 JOIN IN or go
to http://www.verizonwireless.com.
About Verizon Wireless
Verizon Wireless operates the nation's most reliable wireless voice and
data network, serving more than 62.1 million customers. The largest U.S.
wireless company and largest wireless data provider, based on revenues,
Verizon Wireless is headquartered in Basking Ridge, N.J., with 67,000
employees nationwide. The company is a joint venture of Verizon
Communications (NYSE: VZ) and Vodafone (NYSE and LSE: VOD). Find more
information on the Web at http://www.verizonwireless.com. To preview and request
broadcast-quality video footage and high-resolution stills of Verizon
Wireless operations, log on to the Verizon Wireless Multimedia Library at
http://www.verizonwireless.com/multimedia.
About Hachette Filipacchi Media U.S.
Hachette Filipacchi Media U.S. (http://www.hfmus.com) enthusiast brands reach
over 50 million consumers through magazines and millions more through
online and mobile content. The company's prestigious brands include
American Photo, Boating, Car and Driver, Cycle World, ELLE, ELLE Decor,
ELLEgirl, Flying, Home, Metropolitan Home, Popular Photography & Imaging,
Premiere, Road & Track, Sound & Vision, Woman's Day and Woman's Day Special
Interest Publications. The company recently purchased Jumpstart Automotive
Media, the vertical advertising network focused exclusively on the
automotive industry, and is launching its first digital brand
PointClickHome, the home decoration/makeover site, this Fall. Hachette
Filipacchi Media U.S., Inc. also includes book and custom publishing,
integrated marketing, database and market research, as well as licensing,
and is part of the Lagardere Active division of Lagardere SCA
(http://www.lagardere.com).
SOURCE Verizon Wireless
back to topRelated links:
CONTACT:
Jeffrey Nelson of Verizon Wireless,
+1-908-559-7519, Jeffrey.Nelson@verizonwireless.com; or Anne
Janas of Hachette Filipacchi Media U.S., +1-212-767-5810,
ajanas@hfmus.com
