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LG Shine Shimmers for AT&T Customers This Holiday Season

   Exclusive to AT&T, the Shine by LG features a silver exterior and features AT&T Video Share, AT&T Video Share, Mobile Banking, AT&T Mobile Music and more. (PRNewsFoto/AT&T Inc, BBDO ATLANTA.)

SAN ANTONIO AND SAN DIEGO, TX CA UNITED STATES
           Beautiful Mobile Phone Dresses Black Friday in Silver

    SAN ANTONIO and SAN DIEGO, Nov. 26 /PRNewswire-FirstCall/ -- AT&T Inc.
(NYSE: T) and LG Electronics MobileComm U.S.A. Inc. (LG Mobile Phones)
today announced the availability of the new Shine(TM) by LG, a stylish new
multimedia device for mobile phone users who want to stand out in a crowd.
The Shine by LG arrived in stores Nov. 23, the day after Thanksgiving --
"Black Friday." The Shine by LG is a sliding form-factor device, offered
exclusively through AT&T, that features a silver exterior and comes with
video, music and camera features and a 2.2-inch mirror LCD screen.

    (Photo: http://www.newscom.com/cgi-bin/prnh/20071126/AQM009)

    The device is pre-loaded with the best of AT&T's features, including
AT&T Video Share, Mobile Banking, AT&T Mobile Music and more. The Shine by
LG is designed to satisfy the needs of mobile phone users who want style
and glamour in their state-of-the-art mobile device and wireless service.

    "This is the kind of device that people will stop and ask if they can
hold it," said Carlton Hill, vice president of Product Development for
AT&T's wireless unit. "The Shine by LG will be appealing to anyone who
believes that a mobile phone should work well and look great."

    "Metal is back and taking on a whole new look with this season's
must-have mobile phone, the Shine by LG," said Ehtisham Rabbani, vice
president of Product Strategy and Marketing at LG Mobile Phones. "Consumers
will be captivated by the Shine's brushed-metal body and mirror LCD, and
they will be excited to find that the phone is more than just a pretty
face."

    Additional features on the Shine by LG include a 2.0-megapixel camera
with video record and Bluetooth(R) 2.0 capability for music and voice. The
body of the Shine by LG is an elegant metal body surrounding the mirror LCD
screen.

    Pricing and Availability

    The Shine by LG is available through select AT&T retail locations or at
http://www.att.com/wireless for $149.99 after a two-year
contract-activation agreement and a $50 mail-in rebate.

    For the complete array of AT&T offerings, visit http://www.att.com.

    Note: This AT&T news release and other announcements are available as
part of an RSS feed at http://www.att.com/rss.

    About AT&T

    AT&T Inc. (NYSE:T) is a premier communications holding company. Its
subsidiaries and affiliates, AT&T operating companies, are the providers of
AT&T services in the United States and around the world. Among their
offerings are the world's most advanced IP-based business communications
services and the nation's leading wireless, high speed Internet access and
voice services. In domestic markets, AT&T is known for the directory
publishing and advertising sales leadership of its Yellow Pages and
YELLOWPAGES.COM organizations, and the AT&T brand is licensed to innovators
in such fields as communications equipment. As part of its three-screen
integration strategy, AT&T is expanding its TV entertainment offerings.
Additional information about AT&T Inc. and the products and services
provided by AT&T subsidiaries and affiliates is available at
http://www.att.com.

    About LG Electronics USA, Inc.

    LG Electronics USA, Inc., based in Englewood Cliffs, N.J., is the North
American subsidiary of LG Electronics, Inc., a $48.5-billion (2006
consolidated worldwide revenues) global force in consumer electronics, home
appliances and mobile communications. In the United States, LG Electronics
sells a wide range of digital appliances, digital display and digital media
products, and mobile phones under LG's "Life's Good" marketing theme. For
more information, please visit http://www.LGusa.com.

    About LG Electronics Mobile Communications Company

    LG Electronics Mobile Communications Company is the world's leading
provider of UMTS (WCDMA), CDMA and GSM handsets, which have been designed
to improve the value of customer life. With a total range of wired and
wireless solutions, the company is rapidly establishing a global presence
and growing its international market share in 3G handsets. For more
information please visit http://www.lgusa.com.

    (C) 2007 AT&T Intellectual Property. All rights reserved. AT&T, the
AT&T logo and all other AT&T marks contained herein are trademarks of AT&T
Intellectual Property and/or AT&T affiliated companies. All other marks
contained herein are the property of their respective owners. For more
information and detailed disclaimer information, please review this
announcement in the AT&T newsroom at http://www.att.com/newsroom.



SOURCE AT&T Inc.




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Related links:
  • http://www.att.com
  • http://www.lgusa.com
    Photo Notes:
    NewsCom: http://www.newscom.com/cgi-bin/prnh/20071126/AQM009
    AP Archive: http://photoarchive.ap.org AP PhotoExpress
    Network: PRN1 PRN Photo Desk, photodesk@prnewswire.com
    CONTACT:
    Warner May of AT&T, +1-404-236-6485,
    wmay@attnews.us; or Demetra Kavadeles of LG Mobile Phones,
    +1-858-635-5232, dkavadeles@lge.com; or Jacqueline Johnson of
    Ogilvy PR, +1-310-248-6192, Jacqueline.Johnson@ogilvypr.com, for
    LG