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  Frost & Sullivan Recognizes ConvaTec for Technology Innovation & Leadership in Advanced Wound Management

    SAN FRANCISCO, California, March 16 /PRNewswire/ -- Frost & Sullivan will
present its 2005 Advanced Wound Management Technology Innovation & Leadership
of the Year Award to ConvaTec at tonight's Excellence in Medical Devices
Awards Banquet in recognition of ConvaTec's leadership of the wound
management market through consistently innovative products of superior
quality.
    "ConvaTec has been a global leader in the moist wound dressings market
ever since its first moist wound-healing product, DuoDERM(R) Hydroactive
Dressing, was introduced in 1982," notes Frost & Sullivan research analyst
Sheila Ewing. "The company's focus on new technologies and techniques
underpin their brand names with a strong identity in the marketplace."
    ConvaTec's extensive line of wound care products includes DuoDERM(R)
hydrocolloid dressings, AQUACEL(R) Hydrofiber(R) dressings, and Kaltostat(R)
alginate dressings. The newest wound care brands are Versiva(R) absorbent
dressing and AQUACEL(R) Ag antimicrobial wound dressing for acute and chronic
wounds. The introduction of Versiva(R) demonstrates ConvaTec's pioneering
attitude, which is expected to prompt further growth in the moist wound
dressings market, leaving many of its competitors searching for comparable
products. ConvaTec pioneered the development of patented Hydrofiber(R)
technology which is the basis for AQUACEL, AQUACEL Ag and Versiva.
    "Frost & Sullivan believes that ConvaTec is particularly well positioned
for growth in wound management due to its pioneering technology
developments," says Ewing. "Profitable results are evident from increasing
global annual sales for its advanced wound management products."
    With the company's focus clearly on providing advanced solutions to
create high-quality, sophisticated wound dressings, and therefore, meet the
needs of physicians and patients, Frost & Sullivan believes ConvaTec to be
the most deserving recipient of the 2005 Advanced Wound Management Technology
Innovation & Leadership of the Year Award.
    Held in San Francisco, Frost & Sullivan's 2005 Excellence in Medical
Devices Awards Banquet honors world-class companies for outstanding
performance and achievements in the medical devices industry. An annual
event, the banquet recognizes the quality and merit of distinguished
individuals and companies.
    About ConvaTec
    As a world leader in wound therapeutics and ostomy care, ConvaTec is
based upon two strong, global franchises. The ConvaTec Wound Therapeutics(tm)
franchise pursues a comprehensive approach that grounds the company's
advanced science in the everyday realities of wound and skin care. The
Chronic Care franchise develops innovative products and services to help
people
    with an ostomy get back to their everyday activities and live their lives
to the fullest. ConvaTec is a division of the Bristol-Myers Squibb Company.
    About Frost & Sullivan
    Frost & Sullivan, a global growth consulting company founded in 1961,
partners with clients to create value through innovative growth strategies.
The foundation of this partnership approach is our Growth Partnership
Services platform, whereby we provide industry research, marketing
strategies, consulting, and training to our clients to help grow their
business. A key benefit that Frost & Sullivan brings to its clients is a
global perspective on a broad range of industries, markets, technologies,
econometrics, and demographics. With a client list that includes Global 1000
companies, emerging companies, as well as the investment community, Frost &
Sullivan has evolved into one of the premier growth consulting companies in
the world. For more information, visit http://www.frost.com.

    Contact:

    Stacie Jones
    +1-210-247-2450
    Stacie.jones@frost.com



  SOURCE Frost & Sullivan




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CONTACT:
Contact: Stacie Jones, +1-210-247-2450,
Stacie.jones@frost.com

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