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GET READY TO CELEBRATE NATIONAL FAMILY GAME NIGHT ON SEPTEMBER 23

Hasbro Encourages Families to Mark Calendars for a Night-In Dedicated to Games

East Longmeadow, MA (September 17, 2009) /PRNewswire/ — Program the DVR, silence the cell phones and grab some snacks, it is time for National Family Game Night! Hasbro - the makers of popular family games including THE GAME OF LIFE, CLUE and CONNECT 4 - is challenging American families to take part in the first ever National Family Game Night on September 23 to reconnect and reenergize relationships. Scheduled during Turn Off Week, a grassroots effort that promotes switching off electronic distractions for a short time, this at-home gaming event will give families a chance to interact face-to-face and spend quality time together.

  • Mark the calendar for National Family Game Night on Wednesday, September 23 at a time convenient for your family to play a game at home.
  • For families on a budget, National Family Game Night provides an opportunity to share an affordable night in, as most Hasbro games are available for $20 or less.
  • Some of Hasbro's classic favorites have been updated this year, adding a new dimension of play to each game. Try any of the newly updated games including MONOPOLY Family Game Night Championship Edition, CONNECT 4x4, CLUE: Secrets & Spies Edition and RUBIK'S 360.
  • In addition to offering hours of entertainment, games provide countless learning opportunities, including patience, turn taking and teamwork, as well as losing gracefully and following directions.

QUOTES

"Family game night invites families everywhere to turn off the outside world for a short time and create memories together. Hasbro has established National Family Game Night to designate one evening where American families are encouraged to play games and share in learning and laughter."

-- Belisa Anzalotti, Director of U.S. Marketing for Family Game Night at Hasbro Games

"One of the best ways to spend active time with friends and family away from the electronic distractions of televisions, computers and game stations during Turn Off Week is to play games. Board games start conversations, get people laughing and build strong bonds leading to fuller lives. Turn Off Week is not about turning off, it is about finding the excitement of doing things in real time with real people."

-- Robert Kesten, Executive Director for the Center for SCREEN-TIME Awareness

TIPS FOR HOSTING A FAMILY GAME NIGHT

Following National Family Game Night start a routine to host family game nights at home. Below are a few tips to help you get on track:

  1. Schedule it!: It doesn't matter which night of the week you choose - any night will do! Just be sure to make it a priority to keep the appointment, the night will be one to remember!
  2. Involve everyone in the planning: Involve the whole family in the planning process, and for variety, rotate responsibilities during each family game night.
  3. Game suggestions: Pick age-appropriate games for family members to allow everyone to participate. Check out http://www.familygamenight.com for a full list of game suggestions.
  4. Fun food "pairings": A special family game night menu will make everyone look forward to the festivities.
  5. Create a tradition: Whether it's the way that teams are selected, or a 30-minute bedtime extension, establishing a family tradition will create even more excitement around game play.

ABOUT HASBRO

Hasbro, Inc. (NYSE:HAS) is a worldwide leader in children's and family leisure time products and services with a rich portfolio of brands and entertainment properties that provides some of the highest quality and most recognizable play and recreational experiences in the world. As a brand-driven, consumer-focused global company, Hasbro brings to market a range of toys, games and licensed products, from traditional to high-tech and digital, under such powerful brand names as TRANSFORMERS, PLAYSKOOL, TONKA, MILTON BRADLEY, PARKER BROTHERS, CRANIUM and WIZARDS OF THE COAST. Come see how we inspire play through our brands at www.hasbro.com © 2009 Hasbro, Inc. All Rights Reserved.

Press Contact:

Rebecca Laurien
Hunter Public Relations
212-679-6600, Ext. 222
Pat Riso
Hasbro Games
413-526-2307